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Home > Computing and Information Technology > Computer science > Artificial intelligence > Navigating the Risks and Rewards of ChatGPT: Governance, Innovation, and Ethical Challenges
Navigating the Risks and Rewards of ChatGPT: Governance, Innovation, and Ethical Challenges

Navigating the Risks and Rewards of ChatGPT: Governance, Innovation, and Ethical Challenges


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About the Book

The rapid rise of ChatGPT and large language models reveals new aspects of human-computer interaction, transforming industries, education, and communication. With its ability to generate text, ChatGPT presents both significant opportunities and complex challenges. It fuels innovation, enhances productivity, increases access to information, and enables new forms of creative expression. It also raises concerns around misinformation, data privacy, bias, and the ethical boundaries of AI autonomy. As these systems become more embedded in society, navigating their impacts requires thoughtful governance, ethical considerations, and a balanced approach that safeguards public trust while fostering responsible innovation. Navigating the Risks and Rewards of ChatGPT: Governance, Innovation, and Ethical Challenges investigates the balance between the benefits ChatGPT provides and the risks it presents. It examines the challenges associated with utilizing ChatGPT and presents solutions to make well-informed decisions by offering case studies and practical insights. This book covers topics such as ethics and law, influencer marketing, and educational technology, and is a useful resource for business owners, engineers, academicians, researchers, and data scientists.

About the Author :
Dr. Pawan Kumar Professor of Marketing at Lovely Professional University, Dr. Kumar has over 18 years of experience in academics and 2 years in Industry. His research spans sustainability, green entrepreneurship, and the sharing economy. As an editorial board member for reputed Scopus-indexed journals, Dr. Kumar contributes his editorial expertise and deep understanding of sustainable business practices. With successful edited book projects for publishers such as IGI Global, Emerald, and TaylorFrancis. He brings a well-rounded perspective on integrating sustainability within entrepreneurial models. His role in this book includes guiding the theoretical frameworks on sustainable entrepreneurship and supporting emerging green business models in alignment with the SDGs. Sumesh Dadwal is working as Sr Lecturer of Strategy at LSBU. He has 22 years of experience in teaching, academic research, eLearning, and educational quality management, associated with various UK universities such as the Northumbria University London, University of Glyndwr, UWL Birkbeck College, University of London, University of Plymouth, University of Falmouth, Ulster University, and the University of Roehampton, Bucks New University UK. He has previously worked as a Project engineer in Construction projects and a Quality annaliyt in the Supply chain. He has also been associated with QAA UK, the higher education quality assurance agency of the UK. Sumesh specializes in International Strategic Marketing, Innovation & technology in marketing, digital marketing, consumer behaviour, entrepreneurship, and business in Emerging markets, He is an active researcher undertaking analysis in the service sector, promotional strategies in the emerging markets, Augmented reality marketing and consumer behaviour. He has written various research papers, edited five ooks, written many book chapters in other edited books, and has led research activities at various levels. AREAS OF RESEARCH • Technology-Enabled Marketing To Connected Consumers. • Business Promotion Strategies In Emerging Markets • Augmented Reality • Digital & Social Media Marketing


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Product Details
  • ISBN-13: 9798337308784
  • Publisher: IGI Global
  • Publisher Imprint: Engineering Science Reference
  • Height: 254 mm
  • No of Pages: 352
  • ISBN-10: 8337308788
  • Publisher Date: 26 Sep 2025
  • Binding: Paperback
  • Language: English
  • Width: 178 mm


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