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Terry Vavra

Terry Vavra Terry G. Vavra, Ph.D., is president and co-founder of Marketing Metrics, Inc. and is a world-acknowledged expert in customer retention and satisfaction strategies. He is the author of the international bestseller, Aftermarketing: How to Keep Custmers for Life Through Relationship Marketing (McGraw-Hill). Read More Read Less

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1.
The Influence of Advertising's Affective Qualities on Consumer Response
The Influence of Advertising's Affective Qualities on Consumer Response
By: Alvin J Silk, Terry G Vavra
Publisher: Legare Street Press
No Review Yet
AED76
Binding:
Paperback
Release:
27 Oct 2022
Language:
English
International Edition
Ships within 14-16 Days Explain..
2.
The Influence of Advertising's Affective Qualities on Consumer Response
The Influence of Advertising's Affective Qualities on Consumer Response
By: Alvin J Silk, Terry G Vavra
Publisher: Legare Street Press
No Review Yet
AED132
Binding:
Hardback
Release:
27 Oct 2022
Language:
English
International Edition
Ships within 14-16 Days Explain..
3.
Customer Satisfaction Measurement for ISO 9001- 2001
Customer Satisfaction Measurement for ISO 9001- 2001
By: Terry G Vavra
Publisher: ASQ Quality Press
No Review Yet
AED156
Binding:
Hardback
Release:
01 Jan 2001
Language:
English
Available
Ships within 10-12 Days Explain..
4.
Loyalty Myths
Loyalty Myths
By: Timothy L. Keiningham, Terry G. Vavra, Lerzan Aksoy, Henri Wallard
Publisher: John Wiley & Sons Inc
No Review Yet
AED99
Binding:
Hardback
Release:
18 Oct 2005
Language:
English
International Edition
Ships within 16-18 Days Explain..
5.
The Influence of Advertising's Affective Qualities on Consumer Response
The Influence of Advertising's Affective Qualities on Consumer Response
By: Alvin J Silk, Terry G Vavra
Publisher: Andesite Press
No Review Yet
AED105
Binding:
Hardback
Release:
12 Aug 2015
Language:
English
Out of Stock
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6.
The Influence of Advertising's Affective Qualities on Consumer Response
The Influence of Advertising's Affective Qualities on Consumer Response
By: Alvin J Silk, Terry G Vavra
Publisher: Andesite Press
No Review Yet
AED57
Binding:
Paperback
Release:
24 Aug 2017
Language:
English
Out of Stock
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7.
The Influence of Advertising's Affective Qualities on Consumer Response
The Influence of Advertising's Affective Qualities on Consumer Response
By: Alvin J Silk, Terry G Vavra
Publisher: Nabu Press
No Review Yet
AED80
Binding:
Paperback
Release:
27 Aug 2011
Language:
English
Out of Stock
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8.
The Influence of Advertising's Affective Qualities on Consumer Response
The Influence of Advertising's Affective Qualities on Consumer Response
By: Alvin J Silk, Terry G Vavra
Publisher: Nabu Press
No Review Yet
AED80
Binding:
Paperback
Release:
05 Jan 2014
Language:
English
Out of Stock
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9.
Aftermarketing
Aftermarketing
By: Terry Vavra
Publisher: McGraw-Hill Education - Europe
No Review Yet
AED49
Binding:
Paperback
Release:
24 May 1995
Language:
English
Out of Stock
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10.
Relationship Marketing
Relationship Marketing
By: Terry G. Vavra
Publisher: McGraw-Hill Education - Europe
No Review Yet
AED130
Binding:
Hardback
Release:
01 Dec 1992
Language:
English
Out of Stock
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11.
Improving Your Measurement of Customer Satisfaction
Improving Your Measurement of Customer Satisfaction
By: Terry G. Vavra
Publisher: SAE International
No Review Yet
AED138
Binding:
Hardback
Release:
01 May 2007
Language:
English
Out of Stock
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12.
The Customer Delight Principle
The Customer Delight Principle
By: Timothy Keiningham, Terry Vavra
Publisher: NTC Publishing Group,U.S.
No Review Yet
AED100
Binding:
Hardback
Release:
16 Sep 2001
Language:
English
Out of Stock
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13.
The Influence of Advertising's Affective Qualities on Consumer Response
The Influence of Advertising's Affective Qualities on Consumer Response
By: Alvin J Silk, Terry G Vavra
Publisher: Franklin Classics
No Review Yet
AED93
Binding:
Hardback
Release:
15 Oct 2018
Language:
English
Out of Stock
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14.
The Influence of Advertising's Affective Qualities on Consumer Response
The Influence of Advertising's Affective Qualities on Consumer Response
By: Alvin J Silk, Terry G Vavra
Publisher: Franklin Classics
No Review Yet
AED48
Binding:
Paperback
Release:
15 Oct 2018
Language:
English
Out of Stock
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15.
Loyalty Myths
Loyalty Myths
By: Timothy L. Keiningham, Terry G. Vavra, Lerzan Aksoy, Henri Wallard
Publisher: John Wiley & Sons Inc
No Review Yet
AED119
Binding:
Digital (delivered electronically)
Release:
03 Aug 2007
Language:
English
Out of Stock
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16.
Loyalty Myths
Loyalty Myths
By: Timothy L. Keiningham, Terry G. Vavra, Lerzan Aksoy, Henri Wallard
Publisher: John Wiley & Sons Inc
No Review Yet
AED119
Binding:
Digital (delivered electronically)
Release:
10 Oct 2005
Language:
English
Out of Stock
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17.
Loyalty Myths
Loyalty Myths
By: Timothy L Keiningham, Lerzan Aksoy, Henri Wallard, Terry G Vavra, Ph.D.
Publisher: Wiley
No Review Yet
AED105
Binding:
Digital (delivered electronically)
Release:
01 Jan 2005
Out of Stock
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