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S Ramesh Kumar

S Ramesh Kumar

Professor S. Ramesh Kumarormaltextrun"> has been associated with teaching and research for about 35 years. He has authored eight books on marketing and consumer behaviour in the Indian context, co-authored a textbook and 23 cases (Ivey/IIMB-HBS case series) on Indian brands besides publishing/co-authoring papers in international journals and presenting papers in international conferences of repute. He has written over 200 articles in the business press.  

Professor Kumar has also authored/co-authored articles in refereed journals of repute that are known both for their academic rigour and practice orientation. He was awarded the ICFAI Best Teacher Award by the Association for Indian Management Schools (AIMS) and IIMB Chair of Excellence (2016-19). 

 

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1.
Consumer Behavior
Consumer Behavior
By: S. Ramesh Kumar, Leon G. Schiffman
Publisher: Pearson Education India
5.0 (5)
AED95
Binding:
Paperback
Release:
01 Dec 2018
Language:
English
Available
Ships within 2-4 Days Explain..
2.
Consumer Behaviour
Consumer Behaviour
By: S. Ramesh Kumar
Publisher: Pearson Education India
No Review Yet
AED70
Binding:
Paperback
Release:
01 Dec 2017
Language:
English
Available
Ships within 2-4 Days Explain..
3.
Advertising, Brands and Consumer Behaviour
Advertising, Brands and Consumer Behaviour
By: S Ramesh Kumar, Anup Krishnamurthy
Publisher: Sage Publications India Pvt Ltd
No Review Yet
AED65
Binding:
Paperback
Release:
10 Apr 2020
Language:
English
Available
Ships within 10-12 Days Explain..
4.
Handbook of Construction Management for Instrumentation and Controls
Handbook of Construction Management for Instrumentation and Controls
By: S. Kannan, K. Srinivasan, D. Ramesh Kumar, T. V. Vasudevan
Publisher: John Wiley & Sons Inc
No Review Yet
AED389
Binding:
Hardback
Release:
19 Jan 2024
Language:
English
Available
Ships within 12-14 Days Explain..
5.
Case Studies in Marketing Management
Case Studies in Marketing Management
By: S. Ramesh Kumar
Publisher: Pearson Education India
No Review Yet
AED73
Binding:
Paperback
Release:
04 Jun 2012
Language:
English
Available
Ships within 2-4 Days Explain..
6.
Text Book on Fruit & Plantation Crops
Text Book on Fruit & Plantation Crops
By: V. Ponnuswami, S. Ramesh Kumar, M. Kumar, C. Krishnamoorthy
Publisher: Narendra Publishing House
No Review Yet
AED144
Binding:
Hardback
Release:
01 Dec 2015
Available
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7.
Consumer Behavior
Consumer Behavior
By: Ramesh S. Kumar, Leon G. Schiffman
Publisher: Pearson Education India
No Review Yet
AED53
Binding:
Paperback
Release:
/09/2014
Available
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8.
Yoga
Yoga
By: B. S. Sharma, Ramesh Kumar
Publisher: Gullybaba Publishing House Pvt. Ltd
4.2 (5)
AED92
Binding:
Paperback
Release:
21 Dec 2016
Language:
Hindi
International Edition
Ships within 10-12 Days Explain..
9.
Design and Development of Aerospace Vehicles and Propulsion Systems
Design and Development of Aerospace Vehicles and Propulsion Systems
By: V. Ramesh, Indira Narayanaswamy, S. Kishore Kumar
Publisher: Springer Verlag, Singapore
No Review Yet
AED1,345
Binding:
Hardback
Release:
19 Mar 2021
Language:
English
International Edition
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10.
Quantum-Inspired Approaches for Intelligent Data Processing
Quantum-Inspired Approaches for Intelligent Data Processing
By: S. Ramesh, Balamurugan Balusamy, M. Vinoth Kumar, Suman Avdhesh Yadav
Publisher: John Wiley & Sons Inc
No Review Yet
AED796
Release:
04 Feb 2026
International Edition
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11.
Virtual Internet of Things
Virtual Internet of Things
By: Vishal Jain, Seifedine Kadry, S. Rakesh Kumar, N. Gayathri, Ramesh Chandran
Publisher: De Gruyter
No Review Yet
AED815
Binding:
Hardback
Release:
29 Dec 2025
Language:
English
International Edition
Ships within 14-16 Days Explain..
12.
Case Studies in Consumer Behaviour
Case Studies in Consumer Behaviour
By: S. Ramesh Kumar
Publisher: Pearson Education India
No Review Yet
AED71
Binding:
Paperback
Release:
02 Jun 2014
Language:
English
Available
Ships within 2-4 Days Explain..
13.
Objective Agronomy
Objective Agronomy
By: T. Ramesh, S.V. Ngachan, An, Brajendra, Kumar Vishwakarma
Publisher: New India Publishing Agency
No Review Yet
AED53
Binding:
Paperback
Release:
01 Jan 2010
Language:
English
Available
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14.
Okra: Status, Challenges and Opportunities
Okra: Status, Challenges and Opportunities
By: Ramesh Kumar Yadav, Aparna Tiwari, Surinder K. Tikoo, B. S. Tomar, Sharan Angadi
Publisher: Springer Verlag, Singapore
No Review Yet
AED974
Binding:
Hardback
Release:
25 Feb 2025
Language:
English
Available
Ships within 14-16 Days Explain..
15.
Generative AI
Generative AI
By: Pethuru Raj, Danilo Pelusi, S. Rakesh Kumar, N. Gayathri, Ramesh Chandran
Publisher: John Wiley & Sons Inc
No Review Yet
AED789
Binding:
Hardback
Release:
05 Jun 2025
Language:
English
International Edition
Ships within 14-16 Days Explain..
16.
Music Therapy
Music Therapy
By: S Ramesh Kumar Sellamuthu
Publisher: Lap Lambert Academic Publishing
No Review Yet
AED348
Binding:
Paperback
Release:
20 Jan 2023
Language:
English
International Edition
Ships within 10-12 Days Explain..
17.
Key Questions in Clinical Farm Animal Medicine, Volume 3
Key Questions in Clinical Farm Animal Medicine, Volume 3
By: R. S. Sethi, Alok Mishra, Vikas Nehra, P. Ramesh, Manoj Kumar Ahirwar
Publisher: CABI Publishing
No Review Yet
AED150
Binding:
Paperback
Release:
21 Dec 2023
Language:
English
Available
Ships within 2-4 Days Explain..
18.
Design and Development of Aerospace Vehicles and Propulsion Systems
Design and Development of Aerospace Vehicles and Propulsion Systems
By: V. Ramesh, Indira Narayanaswamy, S. Kishore Kumar
Publisher: Springer Verlag, Singapore
No Review Yet
AED1,338
Binding:
Paperback
Release:
19 Mar 2022
Language:
English
International Edition
Ships within 10-12 Days Explain..
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