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Peter Cheverton

Peter ChevertonPeter Cheverton is a director of INSIGHT Marketing and People, now established as the leading international training and consultancy firm in Key and Global Account Management implementation. He is also the author of Global Account Manageent, Key Account Management, Key Marketing Skills, Key Account Management in Financial Services and Understanding Brands, all published by Kogan Page. Read More Read Less

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1.
Building the Value Machine
Publisher: Kogan Page Ltd
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AED150
Binding:
Hardback
Release:
03 Nov 2009
Language:
English
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2.
Key Account Management
Publisher: Kogan Page Ltd
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AED183
Binding:
Paperback
Release:
03 Feb 2015
Language:
English
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3.
Key Account Management
Publisher: Kogan Page Ltd
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AED495
Binding:
Hardback
Release:
03 Mar 2016
Language:
English
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4.
Understanding the Professional Buyer
Publisher: Kogan Page Ltd
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AED31
Binding:
Paperback
Release:
03 Nov 2010
Language:
English
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5.
Key Marketing Skills: Strategies, Tools and Techniques for Marketing Success
Publisher: Kogan Page
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AED514
Binding:
Graphic Novel
Release:
01 Jan 2005
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6.
How Come You Can't Idenify Your Key Customers?: The Essential Guide to Key Account Selection
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7.
Key Account Management: Tools and Techniques for Achieving Profitable Key Supplier Status
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8.
Key Account Management
Publisher: Kogan Page Ltd
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AED142
Binding:
Paperback
Release:
22 Dec 2003
Language:
English
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9.
Key Account Management in Financial Services
Publisher: Kogan Page Ltd
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AED503
Binding:
Digital (delivered electronically)
Release:
/12/2004
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10.
Key Account Management
Publisher: Kogan Page Ltd
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AED131
Binding:
Paperback
Release:
01 Jun 2001
Language:
English
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11.
How Come You Can't Identify Your Key Customers?
Publisher: Kogan Page Ltd
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AED55
Binding:
Digital (delivered electronically)
Release:
/12/2002
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12.
Global Account Management: A Complete Action Kit of Tools and Techniques for Managing Big Customers in a Shrinking World a Complete Action
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13.
How Come Your Brand Isn't Working Hard Enough?
Publisher: Kogan Page Ltd
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AED56
Binding:
Digital (delivered electronically)
Release:
/12/2002
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14.
Key Account Management
Publisher: Kogan Page
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AED226
Binding:
Graphic Novel
Release:
01 Jan 2008
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15.
Global Account Management
Publisher: Kogan Page Ltd
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AED177
Binding:
Hardback
Release:
03 Apr 2006
Language:
English
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