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Howard Moskowitz

Howard MoskowitzHoward Moskowitz holds a bachelor’s degree from Queens College, New York, Mathematics, Psychology; Phi Beta Kappa, and Ph.D. Harvard University, Experimental Psychology. Dr. Moskowitz has held several academic positions and has a long list of awards.Dr. Moskowitz is the author/co-author of more than 300 papers and books. Some of his books have been bestsellers, like Selling Blue Elephants: How to make great products that people want BEFORE they even know they want them. Read More Read Less

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1.
The Mind of Everyday
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AED673
Binding:
Hardback
Release:
29 Dec 2024
Language:
English
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2.
Consumer-based New Product Development for the Food Industry
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AED613
Binding:
Hardback
Release:
07 Apr 2021
Language:
English
International Edition
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3.
YOU! What you MUST know to start your career as a professional
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AED95
Binding:
Paperback
Release:
27 May 2010
Language:
English
International Edition
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4.
Food Texture
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AED1,610
Binding:
Hardback
Release:
07 Apr 1987
Language:
English
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5.
Viewpoints and Controversies in Sensory Science and Consumer Product Testing
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6.
Concept Research in Food Product Design and Development
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AED1,222
Binding:
Hardback
Release:
11 Apr 2005
Language:
English
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7.
Understanding the Marketing Exceptionality of Prestige Perfumes
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AED226
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Hardback
Release:
27 Mar 2018
Language:
English
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8.
An Integrated Approach to New Food Product Development
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AED1,355
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Hardback
Release:
24 Jun 2009
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English
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9.
Sensory and Consumer Research in Food Product Design and Development
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10.
Premium by Design
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AED0
Binding:
Digital (delivered electronically)
Release:
01 Mar 2011
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11.
Concept Research in Food Product Design and Development
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AED0
Binding:
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Release:
28 Feb 2008
Language:
English
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12.
Viewpoints and Controversies in Sensory Science and Consumer Product Testing
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Binding:
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Release:
28 Feb 2008
Language:
English
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