Cheryl Lightle

Cheryl Lightle is cofounder of Creative Memories, a $500 million direct selling business specializing in photo-safe scrapbook albums and album-making accessories. The company has more than 90,000 consultants in nine countries, has been featured innumerous television, radio, and print media, and has won the Creative Keepsakes Readers' Choice Award the past five years in a row.

Heidi L. Everett is the communications director and company historian for Creative Memories.