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Home > Society and Social Sciences > Society and culture: general > Cultural and media studies > Schnittstellen (in) der Medienökonomie: (8 Reihe Medienökonomie)
Schnittstellen (in) der Medienökonomie: (8 Reihe Medienökonomie)

Schnittstellen (in) der Medienökonomie: (8 Reihe Medienökonomie)


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About the Book

Die digitale Welt ist durch Schnittstellen geprägt. In Form von Benutzerschnittstellen oder Schnittsystemen sind diese oft technischer Natur. Mit Blick auf Social Media bestehen aber auch soziale Schnittstellen zwischen Individuen über Internetdienste. Entscheidungsprozesse wie die Medienwahl z.B. auf Video-on-Demand-Plattformen werden durch medienpsychologische Aspekte geprägt. Die Medienökonomie als Wissenschaftsdisziplin stellt sich diesen veränderten Rahmenbedingungen und Themenfeldern. Interdisziplinär wird deshalb verstärkt mit Kommunikationswissenschaft, Werbekommunikation und Journalistik zusammengearbeitet. Die 22 Beiträge in diesem Tagungsband bieten einen aktuellen Ausschnitt aus dem Forschungsfeld von Medienökonomie und Medienmanagement. Dieser Band 8 der Reihe Medienökonomie verfolgt damit das Ziel, die Ausgestaltung und Relevanz von Schnittstellen in der und für die Medienökonomie aus drei Blickwinkeln zu erörtern: 1. als Zeichen von Interdisziplinarität, 2. als Untersuchungsgegenstand und 3. als Brücke zur Praxis. Mit Beiträgen von: Andreas Baetzgen, Hanno Beck, Andrea Beyer, Simon Bründl, Christopher Buschow, Matthias Degen, Leyla Dogruel, Lutz Eberhard, Kati Förster, Lothar Funk, Carolin Gattermann, Britta Gossel, Daniel Gräßer, Jens Grochtdreis, Svenja Hagenhoff, Lena Hautzer, Jakob Henke, Tina Heurich, Thomas Hess, Olaf Jandura, Romy Kalka, Oliver Kemmann, Andreas Köhler, Axel Kuhn, Boris Kühnle, Simon Lübke, Melanie Magin, Lucie Meß, Philipp Müller, Ulla Niemann, Sven Pagel, Nicoletta Pittner, Marlis Prinzing, Daniel Possler, Georg Ramme, Simon Rauh, Maximilian Reithmann, Lars Rinsdorf, Svenja Schäfer, Christian Schäfer-Hock, Helmut Scherer, Sebastian Scherr, Beate Schneider, Birgit Stark, Jörg Tropp, Jasmin Wiesinger, Christian Zabel


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Product Details
  • ISBN-13: 9783845264868
  • Publisher: Nomos Verlagsgesellschaft, Germany
  • Publisher Imprint: Nomos Verlagsgesellschaft, Germany
  • Language: German
  • Series Title: 8 Reihe Medienökonomie
  • ISBN-10: 3845264861
  • Publisher Date: 09 Oct 2015
  • Binding: Digital (delivered electronically)
  • No of Pages: 474


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Schnittstellen (in) der Medienökonomie: (8 Reihe Medienökonomie)
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