Get Rich or Lie Trying
Get Rich or Lie Trying: Ambition and Deceit in the New Influencer Economy

Get Rich or Lie Trying: Ambition and Deceit in the New Influencer Economy


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About the Book

'Compelling.' Reni Eddo-Lodge A 'must-read book for 2022', as picked by Stylist More than one fifth of children want to become influencers and it's easy to understand why. What if you could escape economic uncertainty by winning the internet's attention? What if you could turn the adoration of your social media followers into a lucrative livelihood? But as Symeon Brown explores in this searing exposé, the reality is much murkier. From IRL streamers in LA to Brazilian butt lifts, from sex workers on OnlyFans to fraudulent cryptocurrency schemes, these are the incredible stories that lurk behind the filtered selfies and gleaming smiles. Exposing the fraud, exploitation, bribery, and dishonesty at the core of the influencer model, Get Rich or Lie Trying asks if our digital rat race is costing us too much. Revealing a broken economy resembling a pyramid scheme, this incredible blend of reportage and analysis will captivate and horrify you in equal measure.

Table of Contents:
1: The Unicorn in Polyester 2: Under the Knife 3: Find Some Fans 4: Smile (or Fight), You're on Camera 5: Work From Home: Ask Me How 6: The Art of the Hack 7: Outsider Trading 8: Black Lives Matter, Here's My Ca$h App 9: We Are All Influencers Now

About the Author :
Symeon Brown is a reporter and journalist at Channel 4 News. He was shortlisted for an Orwell Prize in 2019 and shortlisted at the 2018 British Journalism Awards. He has written for a range of publications including Vice, Guardian, Huffington Post, CNN, New Statesman and The Voice.

Review :
'Symeon Brown is one of Britain's foremost thinkers.' - Yomi Adegoke author of Slay In Your Lane and Vogue columnist 'A monumental and overdue interrogation of the winners and losers of modern influencer and hustle culture. It is rigorously researched and written with both sincerity and a great deal of empathy.' - Jason Okundaye writer and columnist 'Highly original and thoroughly entertaining. A deliciously well written deep dive into the smoke and mirror filled multi-billion-dollar world of influencer culture and 'business' - Nels Abbey author of Think Like A White Man


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Product Details
  • ISBN-13: 9781838950286
  • Publisher: Atlantic Books
  • Publisher Imprint: Atlantic Books
  • Height: 225 mm
  • No of Pages: 304
  • Sub Title: Ambition and Deceit in the New Influencer Economy
  • Width: 148 mm
  • ISBN-10: 1838950281
  • Publisher Date: 03 Mar 2022
  • Binding: Paperback
  • Language: English
  • Spine Width: 22 mm
  • Weight: 343 gr


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Get Rich or Lie Trying: Ambition and Deceit in the New Influencer Economy
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Get Rich or Lie Trying: Ambition and Deceit in the New Influencer Economy
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