Management Information Systems: Managing the Digital Firm provides a practical introduction to how organisations use information systems to improve performance, drive innovation, and achieve strategic objectives. Through engaging real-world case studies and contemporary business examples, students explore the critical role of technology in today's digital economy. The text helps learners understand how information systems support decision-making, enhance collaboration, improve operational efficiency, and create competitive advantage across a wide range of industries.
Combining business strategy with technology applications, the text prepares students to participate in and lead technology-related discussions in modern organisations. Students gain insight into topics such as data analytics, artificial intelligence, cloud computing, cybersecurity, e-commerce, business intelligence, and digital transformation. Hands-on projects, simulations, and practical exercises encourage active learning while helping students develop the analytical, technical, and managerial skills required to succeed in a rapidly evolving business environment.
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Table of Contents:
Part 1. Organizations, Management and the Networked Enterprise - Information Systems in Global Business Today
- Global E-Business and Collaboration
- Information Systems, Organizations and Strategy
- Ethical and Social Issues in Information Systems
Part 2. Information Technology Infrastructure - IT Infrastructure and Emerging Technologies
- Foundations of Business Intelligence: Databases and Information Management
- Telecommunications, the Internet and Wireless Technology
- Securing Information Systems
Part 3. Key System Applications for the Digital Age - Achieving Operational Excellence and Customer Intimacy: Enterprise Applications
- E-commerce: Digital Markets, Digital Goods
- Artificial Intelligence
- Enhancing Decision Making with Data Analytics and Business Intelligence
Part 4. Building and Managing Systems - Building Information Systems
- Making the Business Case for Information Systems and Managing Projects
- Managing Global Information Systems
About the Author :
About our authors Kenneth C. Laudon (BA, Stanford University; PhD, Columbia University) was a Professor of Information Systems at New York University’s Stern School of Business, where he taught courses on Managing the Digital Firm, Information Technology and Corporate Strategy, Professional Responsibility (Ethics), and Electronic Commerce and Digital Markets for more than 30 years. He also authored numerous books dealing with e-commerce, information technology, information systems, organizations and society, as well as more than 40 articles concerned with the social, organizational and management impacts of information systems, privacy, ethics and digital technology. Ken’s work has had a lasting influence on the MIS field and although he has passed away, his ideas continue to infuse the content of the text.
Jane Price Laudon (BA, Barnard College; MA, Harvard University; PhD, Columbia University) is a management consultant in the information systems area and the author of 7 books. She has taught at Columbia University and New York University’s Stern School of Business. Her special interests include systems analysis, data management, MIS auditing, software evaluation and teaching business professionals how to design and use information systems.