Tourism Management

One of the leading texts in the field, Tourism Management is the ideal introduction to the fundamentals of tourism as you study for a degree, diploma or single module in the subject. It is written in an engaging style that assumes no prior knowledge of tourism and builds up your understanding as you progress through this wide ranging global review of the principles of managing tourism. It traces the evolution and future development of tourism and the challenges facing tourism managers in this fast growing sector of the world economy. This book is highly illustrated with diagrams and colour images, and contains short case studies of contemporary themes of interest, as well as new data and statistics.

Table of Contents:
Part 1 Selecting Holidays: the Purchase Decision and its Antecedents, Chris Ryan; Chapter 1 Multi-Faceted Tourist Travel Decisions: A Constraint-Based Conceptual Framework to Describe Tourists’ Sequential Choices of Travel Components, Benedict G C Dellaert, Dick F Ettema, Christer Lindh; Chapter 2 Tourist Group Holiday Decision-Making and Behaviour: the Influence of Children, Paul R Thornton, Gareth Shaw, Allan M Williams; Part 2 Economic Forecasting in Tourism, Chris Ryan; Chapter 3 An Integrative Approach to Tourism Demand Forecasting, Bill Faulkner, Peter Yalerio; Chapter 4 Measures of Forecasting Accuracy – Turning Point Error vs size of Error, Christine A Witt, Stephen F Witt; Chapter 5 Tourism Forecasting: How well do Private and Public Sector Organizations Perform?, Stephen F Witt; Part 3 Gender and Sex in Tourism, Chris Ryan; Chapter 6 An Occupational Hazard? Sex Segregation in Tourism Employment, Fiona Jordan; Chapter 7 Holidays and Homosexual Identity, Howard Hughes; Chapter 8 Sex, Tourism and Sex Tourism: Fulfilling Similar Needs?, Chris Ryan, Rachel Kinder; Part 4 Planning and Community Action, Stephen Page; Chapter 9 Residents’ Attitudes towards Tourism: A Longitudinal Study in Spey Valley, Scotland, Donald Getz; Chapter 10 From Shareholders to Stakeholders: Critical Issues for Tourism Marketers, Jane Robson, Ian Robson; Chapter 11 Responsible and Responsive Tourism Planning in the Community, K Michael Haywood; Chapter 12 Crafting a Destination Vision: Putting the Concept of Resident-Responsive Tourism into Practice, J R Brent Ritchie; Part 5 Urban Tourism, Stephen Page; Chapter 13 Leisure Shopping: A Magic Concept for the Tourism Industry?, Myriam Jansen-Verbeke; Chapter 14 Tourist Shopping Villages: Development and Planning Strategies, Donald Getz; Part 6 Theme Parks, Stephen Page; Chapter 15 Theme Park Selection: Factors Influencing Attendance, Gordon W McClung; Chapter 16 A Perceptual Mapping Approach to Theme Park Visitor Segmentation, Dale D Fodness, Laura M Milner; Chapter 17 Evaluating the Attractiveness of a New Theme Park: A Cross-Cultural Comparison, Kau Ah-Keng; Part 7 Tourism and the Natural Environment: Marine and Ecotourism, Stephen Page; Chapter 18 Whale Sharks in Ningaloo Marine Park: Managing Tourism in an Australian Marine Protected Area, Derrin Davis, Simon Banks, Alastair Birtles, Peter Valentine, Michael Cuthill; Chapter 19 Sustainable Tourism Development in Wales: From Theory to Practice, R Elwyn Owen, Stephen F Witt, Susan Gammon; Chapter 20 Towards a More Desirable Form of Ecotourism, Mark B Orams; Chapter 21 Pricing Policy in Nature-Based Tourism, Jan G Laarman, Hans M Gregersen; Chapter 22 managing Ecotourism: An Opportunity Spectrum Approach, Stephen W Boyd, Richard W Butler; Chapter 23 Ecotourism Accommodation Spectrum: Does Supply Match the Demand?, Pamela A Wight; Part 8 Marketing and Service Quality – Wider Perspectives, Chris Ryan; Chapter 24 Revising and Implementing the Marketing Concept as it Applies to Tourism, K Michael Haywood; Chapter 25 The Implementation of Total Quality Management in Tourism: Some Guidelines, C A Witt, A P Muhlemann; Chapter 26 The Service Experience in Tourism, Julie E Otto, J R Brent Ritchie; Part 9 Indigenous Peoples and Tourism, Chris Ryan; Chapter 27 Tourism Management on American Indian Lands in the Usa, Alan A Lew; Chapter 28 Maori tourism, Shirley Barnett;