Crafting & Executing Strategy: Concepts and Readings
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Crafting & Executing Strategy: Concepts and Readings

Crafting & Executing Strategy: Concepts and Readings

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About the Book

Overview: The 18th edition of Crafting and Executing Strategy represents one of our most important and thoroughgoing revisions ever. The newest member of the author team, Margie Peteraf, led a thorough re-examination of every paragraph on every page of the 17th edition chapters. The overriding objectives were to inject new perspectives and the best academic thinking, strengthen linkages to the latest research findings, modify the coverage and exposition as needed to ensure squarely on-target content, and give every chapter a major facelift. While this 18th edition retains the same 12-chapter structure of the prior edition, every chapter has been totally refreshed. And the chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management. An attractive collection of 20 relevant, readable, and recent readings that amplify important topics in managing a company's strategy-making, strategy-executing process is included in this Concepts and Readings version to provide students with a taste of the literature of strategic management before tackling cases or simulation projects. Thompson 18e, your best case scenario!

Table of Contents:
Part I: Concepts and Techniques for Crafting and Executing Strategy Section A: Introduction and OverviewChapter 1: What Is Strategy and Why Is It Important? Chapter 2: Leading the Process of Crafting and Executing Strategy Section B: Core Concepts and Analytical ToolsChapter 3: Evaluating a Company’s External EnvironmentChapter 4: Evaluating a Company’s Resources and Competitive Position Section C: Crafting a StrategyChapter 5: Five Generic Competitive Strategies--Which One to Employ? Chapter 6: Supplementing the Chosen Competitive Strategy: Other Important Strategy ChoicesChapter 7: Strategies for Competing in Foreign MarketsChapter 8: Diversification: Strategies for Managing a Group of BusinessesChapter 9: Ethical Business Strategies, Social Responsibility, and Environmental Sustainability Section D: Executing the StrategyChapter 10: Building an Organization Capable of Good Strategy ExecutionChapter 11: Managing Internal Operations: Actions That Promote Good Strategy ExecutionChapter 12: Corporate Culture and Leadership: Keys to Good Strategy ExecutionPart II: ReadingsBusiness Models, Business Strategy, and InnovationThe Power of Vision: Statements That ResonateFinding Your Strategy in the New LandscapeGetting into Your Competitor’s HeadOperational Capabilities: Hidden in Plain ViewOrchestrating the New Dynamic CapabilitiesLow-Cost Strategy through Product Architecture: Lessons from ChinaInnovation Strategies CombinedManaging Strategic Alliances: What Do We Know Now, and Where Do We Go from Here? How Emerging Giants Are Rewriting the Rules of M&AThe American Model of the Multinational Firm and the "New" Multinationals from Emerging EconomiesCore Competencies for Diversifying: Case Study of a Small BusinessGlobalfocusing: Corporate Strategies under PressureMaking the Most of Corporate Social ResponsibilityBusiness as Environmental Steward: The Growth of GreeningRecurring Failures in Corporate Governance: A Global Disease? Creative ExecutionOnly the Right People Are Strategic Assets of the FirmSix Sigma at Your ServiceThe Story Is the Message: Shaping Corporate Culture


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Product Details
  • ISBN-13: 9780077325176
  • Publisher: McGraw-Hill Education - Europe
  • Publisher Imprint: McGraw-Hill Professional
  • Height: 257 mm
  • Returnable: N
  • Weight: 1164 gr
  • ISBN-10: 0077325176
  • Publisher Date: 16 Sep 2011
  • Binding: Paperback
  • Language: English
  • Spine Width: 23 mm
  • Width: 196 mm


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