Theresa B. FlahertyDr. Theresa B. Flaherty is an Associate Professor of Marketing at James Madison University where she teaches Strategic Internet Marketing and Integrated Marketing Communications. Prior to this position, she was an Assistant Professor of Marketing anda member of the e-commerce faculty at Old Dominion University. She also taught marketing management and marketing research classes at the University of Kentucky where she earned her Ph.D. Dr. Flaherty, a Certified eMarketing Associate, has work experience at JBI Customized Computer Solutions, California University of Pennsylvania's Entrepreneurial Assistance Center and Mon Valley Renaissance Program, IBM, and Service Corporation International. Dr. Flaherty has appeared in journals such as The Journal of Internet Commerce, Industrial Marketing Management, International Marketing Review, The Journal of Personal Selling and Sales Management, Central Business Review, and The Journal of Marketing Education. Dr. Flaherty serves as the Society for Marketing Advances Director of Placement Services, Peer Reviewer for MERLOT (Multimedia Educational Resources for Learning and Online Teaching), and is the Principles of Marketing Section Editor for The Electronic Teaching Resources of Marketing Education Review. Read More Read Less