Rich Carr

Optimizing human performance via personal intrinsic agency is at the heart of Rich Carr and his dynamic passions. An INFJ and honored graduate in Mass Media and Mass Communications, Carr is also an army veteran and a decorated graduate of the Depatment of Defense Information School, Electronic Journalism School, and the renowned Wizard Academy in Austin, Texas. A Certified Radio Marketing Expert by the Radio Advertising Bureau (CRME, the radio industry's highest sales designation), Carr's skills were honed in his early work for the Country Music Association, which segued into radio station management and eventually radio station ownership throughout Washington state. Clear Channel Communications, Sandusky Broadcasting, Fisher Broadcasting, and Entercom Broadcasting have all sought his sales consulting and the ability to open new markets and set new sales paradigms. Carr eventually became Director of Digital for Paul Allen's Rose City Radio group, setting sales and innovation records by combining the internet and radio into breathtakingly successful events for advertisers and listeners. On air, Carr was also featured as the host of "The Wired Northwest," a daily look into that region's burgeoning internet-centric rapid growth via technological, digital, and cellular means. Carr owned and operated radio stations, managed television stations, and started Carr Knowledge in 1999 to ignite audience behavior by focusing on how a message would ease into the brain, be accepted and retained, and enable the learner to act on that new information as their own. Clients such as the Seattle Seahawks, Volkswagen, Nike, Silicon Valley Bank, Aetna, Schnitzer Steel, and a growing cadre of innovative companies are educating their workforces to match the demands of continuous change for the adaptive needs of the enterprise