Renée MauborgneRenee Mauborgne is the INSEAD Distinguished Fellow and a professor of strategy at INSEAD, one of the world's top business schools. She is also codirector of the INSEAD Blue Ocean Strategy Institute. She cofounded the Blue Ocean Global Network with W.Chan Kim. Her books include the bestsellers Blue Ocean Shift and Blue Ocean Strategy (both cowritten with W. Chan Kim). Read More Read Less