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1.
Markenbeurteilung bei einzigartigen Produkteigenschaften
Markenbeurteilung bei einzigartigen Produkteigenschaften
By: Rainer Elste, Prof. Dr. Franz-Rudolf Esch
Publisher: Springer Fachmedien Wiesbaden
No Review Yet
AED315
Binding:
Paperback
Release:
12 Mar 2009
Language:
German
International Edition
Ships within 14-16 Days Explain..
2.
Wirkung von Limited Editions für Marken
Wirkung von Limited Editions für Marken
By: Kai Winter, Prof. Dr. Franz-Rudolf Esch
Publisher: Springer Fachmedien Wiesbaden
No Review Yet
AED315
Binding:
Paperback
Release:
28 Apr 2009
Language:
German
International Edition
Ships within 14-16 Days Explain..
3.
Brand Attachment
Brand Attachment
By: Saskia Diehl, Prof. Dr. Franz-Rudolf Esch
Publisher: Springer Fachmedien Wiesbaden
No Review Yet
AED315
Binding:
Paperback
Release:
15 Sep 2009
Language:
German
International Edition
Ships within 14-16 Days Explain..
4.
Olfaktorische Reize in der Markenkommunikation
Olfaktorische Reize in der Markenkommunikation
By: Jan Eric Rempel, Prof. Dr. Franz-Rudolf Esch
Publisher: Deutscher Universitatsverlag
No Review Yet
AED342
Binding:
Paperback
Release:
26 Oct 2006
Language:
German
International Edition
Ships within 14-16 Days Explain..
5.
Messung und Wirkung von Markenemotionen
Messung und Wirkung von Markenemotionen
By: Thorsten Möll, Prof. Dr. Franz-Rudolf Esch
Publisher: Deutscher Universitatsverlag
No Review Yet
AED320
Binding:
Paperback
Release:
23 Aug 2007
Language:
German
International Edition
Ships within 14-16 Days Explain..
6.
Portfolio-Werbung
Portfolio-Werbung
By: Susanne Goertz, Prof. Dr. Franz-Rudolf Esch
Publisher: Deutscher Universitatsverlag
No Review Yet
AED72
Binding:
Paperback
Release:
25 Apr 2007
Language:
German
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