Nozha ErragchaNozha Erragcha (Ph.D., University of Jendouba, Tunisia) is an Habilited Associate Professor in Marketing at University of Jendouba. She holds a Ph.D. in Marketing from the University of Manouba, Tunisia. Her research interests include digital marketig, consumer behavior, e-commerce, point of sale management and e-learning. Her contributions have been published in journals focusing on e-learning, marketing Read More Read Less