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Leyland Pitt

Leyland PittLeyland Pitt is the Dennis Culver EMBA Alumni Chair of Business, Beedie School of Business, Simon Fraser University, Vancouver, Canada, and also Affiliate Professor in Industrial Marketing at the Royal Institute of Technolog, Stockholm, Sweden. He has also taught on executive and MBA programs at schools such as the Graham School of Continuing Studies (University of Chicago), Columbia University Graduate School of Business, Rotterdam School of Management, and London Business School. His work has been published in such journals, as Information Systems Research, Journal of the Academy of Marketing Science, Sloan Management Review, California Management Review, Communications of the ACM, and MIS Quarterly (which he also served as Associate Editor).
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1.
Rethinking Marketing
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AED523
Binding:
Paperback
Release:
14 Feb 2008
Language:
English
International Edition
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2.
Business-to-Business Marketing
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AED944
Binding:
Hardback
Release:
30 May 2001
Language:
English
International Edition
Ships within 14-16 Days Explain..
3.
Marketing for managers
Publisher: Juta & Company Ltd
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AED285
Binding:
Paperback
Release:
10 Feb 2014
Language:
English
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4.
Proactiveness and Performance
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AED80
Binding:
Spiral bound
Release:
/04/1996
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5.
Personal Interaction in Groups
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AED80
Binding:
Spiral bound
Release:
/10/1995
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6.
Does Corporate Entrepreneurship Influence Innovation in Service Firms?
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7.
On the Reliability and Validity of the ServQual Instrument
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AED80
Binding:
Spiral bound
Release:
/10/1995
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8.
Service Quality in an Information Systems Department
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AED80
Binding:
Spiral bound
Release:
/10/1995
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9.
Internal Marketing's Role in Organizations
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AED80
Binding:
Spiral bound
Release:
/01/1995
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10.
Personal Reports of Communication, Apprehension and Perceptions of Salesperson Performance
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11.
World Wide Web as an Industrial Marketing Communication Tool
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AED80
Binding:
Spiral bound
Release:
/01/1996
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12.
Marketing for Managers
Publisher: Juta & Company Ltd
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AED120
Binding:
Paperback
Release:
08 Jun 2007
Language:
English
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13.
Doing and Talking
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AED80
Binding:
Spiral bound
Release:
/10/1995
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14.
Are Excellent Companies Ethical?
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AED80
Binding:
Paperback
Release:
/02/1996
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15.
Measuring Service Quality by Asking Managers, and the Service Quality-Business Performance Link
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16.
Business-to-Business Marketing
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AED576
Binding:
Digital download and online
Release:
29 Mar 2001
Language:
English
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17.
South African Marketing Cases for Decision Makers
Publisher: Juta Academic
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AED101
Binding:
Paperback
Release:
01 Apr 2001
Language:
English
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18.
South African Marketing Cases for Decision Makers
Publisher: Juta Academic
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AED95
Binding:
Paperback
Release:
31 Oct 1995
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19.
Functional Integration with Particular Reference to Marketing
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