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Leigh McAlister

Leigh McAlister

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1.
A Theory of Consumer Promotions
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AED145
Binding:
Hardback
Release:
18 Jul 2023
Language:
English
International Edition
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2.
A Theory of Consumer Promotions
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AED90
Binding:
Paperback
Release:
18 Jul 2023
Language:
English
International Edition
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3.
Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking Behavior
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4.
Managing Market Share When Consumers Seek Variety
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AED136
Binding:
Hardback
Release:
18 Jul 2023
Language:
English
International Edition
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5.
Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking Behavior
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6.
Managing Market Share When Consumers Seek Variety
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AED86
Binding:
Paperback
Release:
18 Jul 2023
Language:
English
International Edition
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7.
Estimating Models of Promotion-induced Non-compensatory Choice Behavior Using UPC Scanner Panel Data
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8.
Estimating Models of Promotion-induced Non-compensatory Choice Behavior Using UPC Scanner Panel Data
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9.
A Note on the Relationship Between Promotion Sensitivity and Consumer Specific Variables
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10.
A Note on the Relationship Between Promotion Sensitivity and Consumer Specific Variables
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11.
A Dynamic Attribute Satiation Model of Variety Seeking Behavior
Publisher: Sagwan Press
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AED148
Binding:
Hardback
Release:
23 Aug 2015
Language:
English
International Edition
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12.
A Dynamic Attribute Satiation Model of Variety Seeking Behavior
Publisher: Sagwan Press
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AED95
Binding:
Paperback
Release:
07 Feb 2018
Language:
English
International Edition
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13.
The impact of price promotions on a brand's market share, sales pattern and profitability...
Publisher: HardPress Ltd
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AED86
Binding:
Paperback
Release:
19 Dec 2013
Language:
English
International Edition
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14.
A dynamic attribute satiation model of variety seeking behavior...
Publisher: HardPress Ltd
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AED86
Binding:
Paperback
Release:
19 Dec 2013
Language:
English
International Edition
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15.
A Note on the Relationship Between Promotion Sensitivity and Consumer Specific Variables
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16.
A Theory of Consumer Promotions
Publisher: Sagwan Press
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AED40
Binding:
Paperback
Release:
08 Feb 2018
Language:
English
Out of Stock
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17.
Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking Behavior
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