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Larry PercyLarry Percy, Professor of Marketing, Copenhagen Business School, Denmark.

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Strategic Brand Management

By: Larry Percy, Richard Rosenbaum-Elliott, Professor Simon Pervan

Publisher: Oxford University Press

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AED342

Binding:	Paperback
Release:	03 Aug 2018
Language:	English

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Strategic Advertising Management

By: Larry Percy, Richard Rosenbaum-Elliott

Publisher: Oxford University Press

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AED105

Binding:	Paperback
Release:	16 Feb 2021
Language:	English

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Strategic Integrated Marketing Communications

By: Larry Percy

Publisher: Taylor & Francis Ltd

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AED208

Binding:	Paperback
Release:	03 Mar 2023
Language:	English

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Strategic Integrated Marketing Communications

By: Larry Percy

Publisher: Taylor & Francis Ltd

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AED879

Binding:	Hardback
Release:	03 Mar 2023
Language:	English

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Marketing Communications

By: Larry Percy, John R Rossiter, Lars Bergkvist

Publisher: SAGE Publications Ltd

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AED350

Binding:	Paperback
Release:	04 Sep 2018
Language:	English

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Strategic Integrated Marketing Communications

By: Larry Percy

Publisher: Elsevier Science & Technology

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AED118

Binding:	Digital (delivered electronically)
Release:	25 Apr 2008

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