Jim WatsonJim Watson was always interested in art. As a young man, he was also drawn to machines and electronics. The combination of these mixed interests and abilities made it easy for Jim to build his own machine and power supply-which made it logical that h started doing art on someone's arm or back. Along the way, Jim worked with talented artists like Cliff Raven from Chicago. Next, he wandered to Denver where he worked with Peter Poulos of Peter Tat2. Tat2 became a syndicate, and Jim was chosen to open a new shop in Phoenix. After Peter's passing, Jim opened his own shop in Phoenix: Artistic Skin Design. Eventually, there were five Artistic Skin Design shops. Never a man to just sit on his successes, in the mid-1970s Jim opened Phoenix Tattoo Supply with a partner. Eventually, the partners went their separate ways, and Jim opened Superior Tattoo Supply. Superior carried everything tattoo-from machines and needles to ink, flash art, and tattoo aftercare healing products. For a long time, Superior sold more tools of the trade than any company in the US. Somehow, Jim found time to run tattoo shops, make tattoos, and mentor new artists. Some of those new artists went on to become well-respected in the trade, including Magic Marge, Paul Stottler, Aaron Coleman, Tim Lehi, Heather Alvin, and Tony Carey. His two sons, James and Joseph, are both tattoo artists as well. More than just a businessman with a tattoo shop, Jim was a dedicated tattoo artist of the highest quality. The last few tattoos he completed were on his grandchildren-while he was in hospice at his home. Read More Read Less