Jason EubanksJason Eubanks is a marketing strategist, entrepreneur, and father of three who has spent much of his career helping brands connect with the people they serve. As the owner of a B2B advertising agency focused on the food, beverage, and nutrition indusries, he has worked with companies across the country to simplify complex ideas and turn them into clear, compelling stories.Some of Jason's most meaningful experiences, however, did not happen in a boardroom. They happened during dorm move-ins, long drives home, late-night texts, and the emotional highs and lows that come with sending children off to college. Over the span of six years, Jason and his wife, Jennifer, launched three children into three different universities, giving them a firsthand look at how deeply the college journey affects parents as well as students.Those years gave Jason more than memories. They gave him perspective. He came to understand that college is not just a milestone for kids. It is a major life transition for parents too, filled with pride, worry, humor, financial strain, and the challenge of learning how to let go while still showing up.Today, Jason and Jennifer's children are grown, out of college, and building lives of their own, miles from home. They look for any excuse to visit them and make the most of every opportunity to spend time together. They also enjoy getting away to their second property in Florida, where two of their children now live nearby and where they can trade routines for sunshine, water, and a slower pace.In addition to his agency work, Jason also manages short-term rental properties. He lives in Illinois with Jennifer and enjoys boating, golf, landscaping, live music, and just about anything that puts him near the water. Read More Read Less