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Ian Elgin Macfarlane

Ian Elgin Macfarlane

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The Role of Brand Equity in Helping to Evaluate the Contribution of Major Events
The Role of Brand Equity in Helping to Evaluate the Contribution of Major Events
By: Ian Elgin Macfarlane
Publisher: CRC For Sustainable Tourism
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AED351
Binding:
Paperback
Release:
/12/2009
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