HoulindRasmus Houlind is a leading expert in marketing personalization and customer experience. He is CXO at Agillic, founder of the Omnichannel Institute, and host of The Hello $Firstname Personalization Podcast. Rasmus has advised brands across Europe on ow to turn data, content, and technology into profitable customer experiences. With a clear, practitioner-focused style, he helps marketers cut through the hype and apply personalization strategies that scale. Read More Read Less