Brent Rollins
Alternately known as Asparagus, Prima, Gor-gee, Half-Black, Kinda-Black, Brent Rollins or Milton Reese (depending on the time of day), Brent Rollins, et's full-time Art Director and part-time scribe, is the original Afrocentric Asian half man/half-amazin .
But whatever he s called, he s called often by the entertainment biz. Before graduating from UCLA with a BFA, Rollins had the fortunate opportunity to cut his teeth designing logos for films like Spike Lee s Mo Better Blues and John Singleton s Boyz N The Hood as well as interning at Fattal And Collins Design & Advertising. He punctuated his college career by creating graphics for a FOX Network variety show, revamping the identity for TV s historic Soul Train and
studying for a French exam all during his senior finals week. C est incroyable!
However, it was his subsequent two-year bid (1994-1996) as Art Director for Rap Pages magazine which honed Rollins talents. Since then, he s serviced clients such as Miramax Films, ICM, A&M, Mo Wax and SoleSides Records. Along the way, he s also created art for the Pharcyde, The Notorious B.I.G., Gang Starr, Sir Menelik, Black Star and The Refugee Project charity organization. Between maintaining the 24/7 grind that has put food on his table and made his mom proud, the design veteran continues to champion the maligned and forgotten genre of weirdo-rap. Big time.
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