Anil KumarAnil Kumar is a faculty of Operations Management and Quantitative Techniques in the School of Management at BML Munjal University. He has completed his Ph.D in Management Science from Indian Institute of Information Technology and Management, Gwalior(M.P)-India He has published in reputed national and international journals and presented in national/international conferences. He has more than 27 research papers/book chapters and 4 books to his credit. He is a member of many scientific societies like International Society on Multiple Criteria Decision Making (ISMCDM), Marketing Science Institute (MSI), American Marketing Association (AMA), and Society of Information Sciences (SIS) etc. His research interest includes Marketing Analytics, Multi-Criteria Decision Making, Fuzzy Multi-Criteria Decision Making, Fuzzy Optimization through Type-2 fuzzy, Generalizability of fuzzy set, Application of Soft-Computing and Econometrics Modeling in Marketing, Multi-Criteria Decision Making and Fuzzy applications in E-Commerce and M-Commerce, Multi-Criteria Decision Making and Fuzzy applications in Decision Making. Read More Read Less