Adrian Ward Adrian Ward is an Oracle ACE Associate who started working in Siebel Analytics back in 2001 and quickly realized the potential in the technology. He formed the UK's first independent consultancy focusing purely on OBIEE (nee Siebel Analytics) and Orale BI Applications. He has led many large successful OBIEE implementations in a wide range of business sectors, from investment banking to military operations. His deep technical OBIEE and BI Applications knowledge has been applied on dozens of projects throughout the globe, including HR, Sales, Service, Pharma, and Custom Analytics, which is enabling hundreds of thousands of users in their day-to-day roles. He was also one of the first bloggers on Oracle BIEE at http://www.obiee.info and today runs the Addidici OBIEE consultancy, which has operations in the UK, Europe, and South Africa. Adrian runs one of the largest Oracle BI networking groups on LinkedIn -- Oracle Business Intelligence, is an active tweeter (@Addidici), is a speaker at Oracle conferences, and helps others learn. In his spare time, he loves sailing at Hayling Island, skiing, enjoying life with his family, and learning new technologies. Read More Read Less