The Challenge of BRIC Multinationals
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The Challenge of BRIC Multinationals

The Challenge of BRIC Multinationals

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About the Book

This PIBR volume examines a number of idiosyncratic elements in the internationalization strategies of BRIC MNEs and, in particular, in their relationship with home country policies: 1. The theoretical challenge: do we need different or more specific theories of EMNEs to assess the phenomenon of BRIC multinational? 2. The empirical challenge: what marks the changing position of BRIC countries in the world economy? 3. The managerial challenge: with the coming of age of a new breed of multinationals, what distinguishes BRIC multinationals from other (emerging market) multinationals? 4. The policy making challenge: what impact have MNEs from BRIC countries had on their domestic economy

Table of Contents:
Preface To This Volume A Tribute To Louis T. Wells PART I: THE CHALLENGE OF BRIC MULTINATIONALS, A CHALLENGE FOR BRIC MULTINATIONALS? A TRIBUTE TO LOUIS T. WELLS 1. Third World Multinationals: A Retrospective - Louis T. Wells 2. Third World Multinationals Then And Now - Liena Kano, Alain Verbeke and Rob van Tulder 3. Introduction to this volume: what makes bric multinationals special? - Rob van Tulder, Jorge Carneiro and Maria Alejandra Gonzalez-Perez PART II: BRIC MULTINATIONALS INTERNATIONAL EXPANSION PATTERNS, INTERNATIONAL ORGANIZATION AND ENVIRONMENTAL TRENDS 4. New Facts About Bric Multinationals: From Macro To Micro Evidence - Valeria Gattai and Piergiovanna Natale 5. Triad & Bric Mnes: Will The Internationalization Strategies Converge? - Srishti Goyal and Vasudha Chopra 6. Bric Multinational Enterprises: The Roles Of Corruption And Nationalism - Duane Windsor 7. Overcoming The Home Field Disadvantage: How Brics Firms Adapt To Market Reforms - Luis Alfonso Dau and David Wesley 8. Giants From Emerging Markets: The Internationalization Of Bric Multinationals - Liliana Rodriguez-Arango and Maria Alejandra Gonzalez-Perez 9. Bric(s) as an emerging block? - Badar Alam Iqbal and Mohd Nayyer Rahman 10. Brics And Free Trade Agreements: A Special Relationship - Bipin Kumar PART III: BRAZILIAN MULTINATIONALS CASES 11. Internationalization As Co-Evolution Of Market And Non-Market Strategies: The Case Of Vale - Suzana B. Rodrigues and Marleen Dieleman CASE A Hering, From A Global Production Network Player To A Regional Retail Leader - Germano Adolfo Gehrke, Hoyêdo Nunes Lins and José Alonso Borba CASE B Natura The International Expansion Of Brazilian Cosmetics Leader Natura: In Search Of A European Scent - Bettysa Dornelas, Felipe Esteves and Jorge Carneiro CASE C DO Institutions Matter? The Case Of Wines Manufacturer From An Emerging Economy - Jefferson Marlon Monticelli, Ivan Lapuente Garrido and Fábio Dal-Soto CASE D Building Political Connexions To Expand Overseas: The Trajectory Of A Brazilian Construction Company - Cyntia Vilasboas Calixto and Marina Amado Bahia Gama PART IV: RUSSIAN MULTINATIONALS CASES 12. Russian Mncs: Empirical And Theoretical Aspects - Alexander Bulatov, Alexey Kuznetsov, Yuri Kvashnin, Alice Maltseva and Ninel Seniuk 13. Internationalization Of Russian Business: A Double- Headed Strategy? - Timur Atnashev and Teimuraz Vashakmadze 14. The Role Of Sanctions In The Internationalization Of Russian Multinationals Toward China: The Case Of Energy And Ict Sectors - Anna Abramova and Olga Garanina 15. Against All Odds A Diaspora Entrepreneur Developing Russian And Central Asian Markets - Maria Elo CASE E When The Subsidiary Leads Expansion: From Russia To Belarus And Beyond - Brent McKenzie, Igor Dukeov and Vadim Iliunin PART V: INDIAN MULTINATIONALS CASES 16. Early Internationalisation Of New And Small Indian Firms: An Exploratory Study - Pratik Arte and Andrew Barron CASE F Chemistry Looks To The Future At Innovassynth - Ajeet N. Mathur PART VI: CHINESE MULTINATIONALS CASES 17. Fdi Strategies Of Chinese Companies In The Electronics Industry: Motives, Locations, And Entry Mode Choices - Xiaoyan Luo and MichaÆ K. Leman´ski 18. Local Issues Of Chinese Direct Investment In Africa: The Case Of China National Petroleum Corporation International Chad (2006 2013) - Seign-goura Yorbana CASE G Jac Motors How A Chinese Car Manufacturer Successfully Approached The Brazilian Market - Susana Costa e Silva


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Product Details
  • ISBN-13: 9781786353498
  • Publisher: Emerald Publishing Limited
  • Binding: Digital (delivered electronically)
  • No of Pages: 696
  • ISBN-10: 1786353490
  • Publisher Date: 18 Nov 2016
  • Language: English


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