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Como Convertirse En Un Dios: Storytelling político del más grande de los reyes

Como Convertirse En Un Dios: Storytelling político del más grande de los reyes


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About the Book

Cómo convertirte en un dios: Storytelling político del más grande de los reyes. Es una obra fascinante que revela los secretos de la construcción de la leyenda de Alejandro Magno y su transformación en un mito viviente. Carlos Andrés Bastida Tudela desentraña, con rigor y profundidad, cómo el joven rey macedonio no solo conquistó imperios, sino que supo forjar una narrativa tan poderosa que su nombre resonó durante siglos como el arquetipo del líder absoluto. A través de un viaje que une historia, política y psicología, el libro explora las estrategias de Alejandro para legitimar su poder, inspirar a sus aliados y trascender su época. Desde la manipulación del contexto y la creación de un ejército leal, hasta la instrumentalización de los grandes relatos homéricos y la construcción de un linaje casi divino, descubrirás cómo la figura del conquistador se convierte en espejo y modelo para líderes de todas las épocas. Con ejemplos vibrantes y análisis aplicados a la política contemporánea, esta obra no solo narra la epopeya de Alejandro, sino que ofrece herramientas prácticas para quienes buscan influir, liderar y dejar huella. Si quieres entender cómo se forja una leyenda y qué lecciones puede extraer el liderazgo actual de los mitos antiguos, este libro es tu mapa hacia la grandeza. Prepárate para sumergirte en una odisea de poder, ambición y storytelling, donde la historia se convierte en manual y el mito en estrategia. ¿Estás listo para descubrir cómo convertirte en un dios?


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Product Details
  • ISBN-13: 9798288299735
  • Publisher: Independently Published
  • Publisher Imprint: Independently Published
  • Height: 229 mm
  • No of Pages: 238
  • Returnable: N
  • Sub Title: Storytelling político del más grande de los reyes
  • Width: 152 mm
  • ISBN-10: 8288299733
  • Publisher Date: 12 Aug 2025
  • Binding: Paperback
  • Language: Spanish
  • Returnable: N
  • Spine Width: 14 mm
  • Weight: 322 gr


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