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Home > Business and Economics > Industry and industrial studies > Hospitality and service industries > S.P.A.R.K.: Ignite the Fire in Your Guest Service Department
S.P.A.R.K.: Ignite the Fire in Your Guest Service Department

S.P.A.R.K.: Ignite the Fire in Your Guest Service Department


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About the Book

S.P.A.R.K.: Ignite the Fire in Your Guest Services Department is a bold call to transform guest service from routine transactions into unforgettable human connections. For decades, organizations have trained employees to follow scripts, smile on cue, and check boxes. The result? Polite but forgettable service. Guests leave saying everything was "fine," but fine doesn't create loyalty, inspire stories, or build culture. Fine is the silent failure of modern hospitality. This book introduces the S.P.A.R.K. framework, a five-part system designed to reignite passion and purpose in every guest interaction: S - See the Guest: Look beyond the request to recognize the person. P - Personalize the Experience: Make every moment feel one-of-a-kind. A - Act with Purpose: Empower your team to create memories, not excuses. R - Respond with Heart: Lead with empathy to rebuild trust and inspire joy. K - Keep the Connection: Transform guests into lifelong advocates. Through real-world examples from Disney, Dollywood, Ritz-Carlton, and other service legends, you'll discover how to: Replace scripts with authentic, human engagement Build emotional connection into every guest journey Infuse energy and ownership into your team culture Move beyond "good enough" to create experiences that guests retell for years Whether you lead a hotel, restaurant, theme park, hospital reception desk, or family entertainment center, S.P.A.R.K. offers practical tools and inspiring insights to help you light up your people-so they can light up your guests.


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Product Details
  • ISBN-13: 9798273998759
  • Publisher: Independently Published
  • Publisher Imprint: Independently Published
  • Height: 229 mm
  • No of Pages: 218
  • Returnable: N
  • Sub Title: Ignite the Fire in Your Guest Service Department
  • Width: 152 mm
  • ISBN-10: 8273998754
  • Publisher Date: 11 Nov 2025
  • Binding: Paperback
  • Language: English
  • Returnable: N
  • Spine Width: 12 mm
  • Weight: 349 gr


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