About the Book
This is a ground-breaking book on how to discover, develop, and deliver your greatness. After presenting the greatness dilemma, Professor Patrick Businge - the Founder of Greatness University - unveils his theory of greatness with four dimensions of greatness: inward, outward, upward and downward greatness. Using examples of great people like the American Author Helen Keller, the British Entrepreneur Sir Richard Branson, the Holocaust Writer Ann Frank, the American Innovator Steve Jobs, the American Civil Rights Activist Martin Luther King Jr, the Albanian Nun Mother Teresa, the Bahamian Leadership Expert Dr Myles Monroe, and the South African Theologian Desmond Tutu, Professor Patrick Businge presents you the different faces of greatness.
Read and discover how to become a:
- Seeker of Greatness and transit from generality to uniqueness.
- Finder of greatness and transit from career to calling.
- Visionary of Greatness and transit from looking to seeing.
- Creator of Greatness and transit from being unknown to unforgettable.
- Leading Light and transit from being a messenger to being the message.
- Icon of Greatness and transit from ordinary to extraordinary.
- Legend of Greatness as you replicate greatness and create your legacy.
The Greatness Code is for you if you are at the crossroads in your life and you are looking to reright your life and rewrite your future. This code is your SatNav loaded with real life stories, insights, precepts, principles, and action points to help you become a world civility humanitarian. Read and apply the knowledge so that you become an example and not an exception of greatness.
About the Author :
His Greatness Professor Patrick Businge is a philosopher of greatness, educator, and civilisational thinker whose work explores not success, but what endures. Writing at the intersection of ontology, moral philosophy, spiritual anthropology, and lived wisdom, his inquiry asks not how greatness is achieved, but how it is rightly formed, sustained, recognised, and transmitted across generations.
He is the founding architect of Greatness Studies, an original interdisciplinary field that establishes greatness as a condition of being grounded in human dignity, moral responsibility, and continuity beyond the individual. In this vision, greatness is not treated as performance, influence, or visibility, but as a moral and interior formation expressed through character, service, and responsibility to the future.
Central to his work is the creation of the Eternal Greatness Designations, a global moral framework that recognises individuals whose lives embody enduring virtue, humanitarian service, intellectual leadership, and civilisational contribution. These recognitions are presented through initiatives such as the World Greatness Awards and documented in the World Book of Greatness, preserving the stories of individuals whose lives uplift humanity.
Born in Uganda and shaped by a life that bridges continents, Professor Businge holds advanced doctoral degrees in education and philosophy. He is the Founder and Chancellor of Greatness University, the world's first canon-based institution dedicated to the study, formation, recognition, and preservation of greatness in human life.
He is the author of numerous philosophical works on greatness, honour, legacy, and civilisation. His multi-volume Canon of Eternal Greatness establishes a philosophical architecture for interior formation, covenant, stewardship, and civilisation-written not merely to motivate, but to endure. He is also the creator of the Grammar Series, a body of works exploring the "grammar" of human existence and development, examining the deeper structures through which consciousness, formation, greatness, honour, authority, and civilisation are understood.
Through his writing, teaching, and institutional work, Professor Businge seeks to contribute to a lasting intellectual tradition dedicated to the study and preservation of greatness for future generations.
