Harnessing the Power of Google
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Harnessing the Power of Google: What Every Researcher Should Know

Harnessing the Power of Google: What Every Researcher Should Know


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About the Book

Table of Contents:
Illustrations Introduction Chapter 1: Searching Generally History of Searching Tension between Controlled Vocabulary and Full Textuality Subject Headings vs. Subject Descriptors Full-Text Searching: A Different Way of Thinking Reference Chapter 2: How Google Works Crawling and Indexing Ranking of Results Beyond Google's Reach General Google Search Tips Indirect Searching—Hidden Internet Content Reference Chapter 3: Searching Google Web Basic Search Techniques Power Search Techniques Keyword Formulation Evaluating Web Content Cached Content Reference Chapter 4: Power Searching for Primary Sources Using Google Web Site-Specific Google Searching Site Searching on the International Level Site Searching on the Foreign Government Level Site Searching on the U.S. National Level Site Searching on the State Government Level Site Searching on the Local Level (Counties and Communities) Site Searching for Commercial Content Site Searching for Nonprofit Content Reference Chapter 5: Google Scholar and Scholarly Content Depth of Searching in Google Scholar What Content Does Google Scholar Retrieve? Books—From Google Books Evaluating Google Scholar Content Right Margin Links Left Sidebar Citation-Specific Links Effective Searching in Scholar Google Scholar Metrics References Chapter 6: Google Books Library Project Google Books Partner Program Google Book Views Searching and Navigating Google Books The "Fulfillment" Part How Complete Is Google Books? Government Documents in Google Books Magazines in Google Books Google Books and HathiTrust Google Books and the Internet Archive Fingers and Hands in Google Books Citing Google Books References Chapter 7: Google as a Complement to Library Tools What's Wrong with Academic Libraries The Three Googles What's Right with Academic Libraries The "Flattening" of Information Sources The "Holy Grail" of Search Results in the Google Age Reference Chapter 8: Academic Research Hacks No Country Redirection (NCR) searching Google Books Ngram Viewer Image Searching Google Translate Legal Cases Searching Patents References Chapter 9: Case Studies in Academic Research Case Study 1: Resources on Human Trafficking Case Study 2: Funding for Religious Schools in Tanzania and South Africa Case Study 3: Paris Tango House Fashion from the 1920s Case Study 4: Data on Geothermal Heat Pumps Chapter 10: Searching for Statistics Step One: Determine Who Cares about the Statistics You Are Seeking Step Two: Search within the Internet Domain of the Entities Likely to Issue Statistics Keyword Searching and Statistics Statistics Case Study 1: Immigrant Statistics for the United States Statistics Case Study 2: Subnational Data for Uganda Conclusion Index

About the Author :
Christopher C. Brown is reference technology information librarian at the University of Denver Main Library and has been teaching as an affiliate faculty member in the University of Denver Library and Information Science program since 1999.

Review :
The book's overarching question is 'how do we think about information if it is not first categorized and normalized for us' through subject headings and similar guideposts. Brown's goal is to provide an answer to that question by laying out a well-drawn roadmap that will enable students, researchers, teachers, professors, and librarians to confidently find, use, and cite authoritative primary and secondary sources using Google. As a business researcher, I find Brown's book to be exceptionally helpful and confidence-building (even if my copy is by now a bit disfigured with multiple margin notes and highlights). It's a must-have resource not only for academic librarians, but also for all serious researchers. This title is more than just for a librarian audience, who through their professional degrees have some background in how Google does (and does not) work like a research database. . . . [H]elpful for the upper level undergraduate or new graduate student transitioning from using Google Web as a default tool for all research to a more nuanced researcher, utilizing many types of tools, including Google Web, as research context dictates.


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Product Details
  • ISBN-13: 9798216094579
  • Publisher: Bloomsbury Publishing PLC
  • Publisher Imprint: Bloomsbury Libraries Unlimited
  • Language: English
  • Sub Title: What Every Researcher Should Know
  • ISBN-10: 8216094574
  • Publisher Date: 09 Jun 2017
  • Binding: Digital (delivered electronically)
  • No of Pages: 150


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