Crunch Point: The 21 Secrets to Succeeding When It Matters Most

In business and in life, things seldom go exactly as planned. You've probably figured out how to navigate around the little bumps, but what about full-blown crises, the kind with the potential to derail a company or send your personal life spinning out of control? Crunch Point presents a series of proven, practical techniques for overcoming any setback that may come your way -- on the job, at home, or anywhere in your life. In an accessible, no-time-to-lose format, success expert Brian Tracy gives you the motivation, techniques, and confidence to grab tough and urgent problems by the horns and solve them -- quickly, decisively, and completely. Crunch Point reveals Tracy's 21 proven ways to: - Take control of the situation - Stay calm and rational -- even in a crisis - Communicate clearly, constantly, and authoritatively with the key people around you -- the skill that can make all the difference between failure and success - Identify and remove all obstacles to resolving the problem - Deal with problems more effectively by handling them systematically instead of randomly or emotionally, as most people do - Develop unshakeable courage and super-high self-confidence - Generate cash flow when the crisis is financial in nature - Never lose focus on your customers, no matter how dire the situation may seem - Cut your losses, when necessary, and save time and money in the long run Each chapter offers a selection of problem-solving strategies, complete with powerful action steps you can take regardless of the nature or size of the problem. It's inevitable: At some point, the you-know-what is sure to hit the fan. Dealing with a crisis may never be easy or pleasant, but with the universal problem-solving techniques presented in Crunch Point, you'll have the confidence and skills to rise above whatever comes your way -- and you'll be the one everyone calls great under pressure.

About the Author :
One of the world's most widely known business speakers and a leading authority on the development of human potential and personal effectiveness, Brian Tracy addresses more than 250,000 people each year in corporations large and small, all over the world, on the subjects of strategy, management, personnel selection, hiring, firing, and motivating people. He has worked in 22 different businesses, often starting at the bottom and moving up to the executive suite. He is the founder of Brian Tracy International and is the author of numerous bestselling books and has produced more than 300 audio and video programs. One of the world's most widely known business speakers and a leading authority on the development of human potential and personal effectiveness, Brian Tracy addresses more than 250,000 people each year in corporations large and small, all over the world, on the subjects of strategy, management, personnel selection, hiring, firing, and motivating people. He has worked in 22 different businesses, often starting at the bottom and moving up to the executive suite. He is the founder of Brian Tracy International and is the author of numerous bestselling books and has produced more than 300 audio and video programs.

Review :
"The ideas are presented well and concisely addressed...There is reassurance in learning that you are not the first to face a business crisis, and that there are ways out of the problems you face if you address them with dedication, imagination, and persistency...Worth the price of the assurance you need." -- "Inland Empire Business Journal"