About the Book
This book has been divided into five primary segments that address the most important topics in the area of extension reforms in India. The first section, Section I, includes articles that focus on enhancing technology application and delivery systems, ICT, BLESS, NRM, and women empowerment. The second section, Section II, delves into extension strategies in development departments, institutional mechanisms such as NGOs, new media tools, and impact assessment, as well as the management of natural resources including ITKS. Section III and Section IV are devoted to gender mainstreaming and women empowerment, while Section V examines international experiences and policy issues. The ultimate goal of this book is to provide extension professionals with a cross-cultural perspective on various development spheres of extension reforms in India.
Table of Contents:
- Section I-
- Introduction: 01. Framework for Strengthening Technology Application and Delivery System in Agricultural Extension by V. Venkatasubramanian
- 02. ICT in Krishi Vigyan Kendra - A Transformational Technology for Indian Farmers by S. Prabhu Kumar, D.V. Srinivasa Reddy, C.V. Sairam and B.T. Rayudu
- 03. Business Led Extension Services (BLESS): Global Perspective by V.G. Dhanakumar
- 04. Role of Natural Resource Management in Livelihood with Special Reference to Non Timber Forest Products (NTFPs) by K. N. Krishnakumar and Ganesh Yadav
- 05. Women Empowerment-Rhetorics and Reality by K. Thangamani Section II- Extension Approaches:
- 06. Agricultural Education through Internet by H. Philip, P.P. Murugan and P. Mooventhan
- 07. SWOC Analysis in Mango Pulp Industries in Tamil Nadu by T. Rathakrishnan and S.R.Padma
- 08. Adoption Level of Farmers on Post Tsunami Rice Cultivation Practices by B. Shanmugasundaram, K.A. Ponnusamy and H. Philip
- 09.Prioritization of Research in Selected Crops of Madurai District by A. Pounraj, T.Rathakrishnan and Rexlin Selvin
- 10. Reorientation of Agricultural Extension System in Tamilnadu towards ATMA by S. Parthasarathi and R. Ganesan
- 11. Strategies to increase the Area, Production and Productivity of Cassava in Salem District in Tamil Nadu by A. Janaki Rani and P.P. Murugan
- 12. Market Information Utilization Behaviour of the Farmers Receiving Dynamic Market Information (DMI) through Short Message Service by R. Balasubramaniyam and N. Anandaraja
- 13. Information Sharing and Dissemination at Uzhavar Udhaviyagam A Promising Linkage Model for Sustainable Extension Services by R. Sendilkumar, C. Cinthia fernandaz and S. Parthasarathy
- 14. Status of Job Satisfaction of KVK Subject Matter Specialists by Nafees Ahmad and P.S. Slathia
- 15. Strategies for Technology Transfer through Adarsha Rythus in Andhra Pradesh by N. Kishore Kumar and A. Sailaja
- 16. Problem Solving Capacity of Agricultural Expert System by S. Helen and F.M.H. Kaleel
- 17. Technology Transfer through Tar Mode in Sugarcane Based Cropping System by T. Rajula Shanthy
- 18. A Comparative Analysis of the Extension Approaches used by both Private and Public Extension Service Providers by K.Vengalamani, R. Arunachalam and T. Masanaselvam
- 19. Perception on Critical Technology Adopted by Vegetable Growers under Precision Farming An Overview by K. Thangaraja, R. Ganesan, R. Sasikala and R. Rajasekaran
- 20. Performance Analysis of the Gram Panchayat Leaders in the Three Tier Panchayati Raj Institutions of Rajnandgaon District of Chhattisgarh by P. Shrivastava, K.K. Shrivastava and J.D. Sarkar
- 21. Case Study of A Successful Rabbit Farmer by S. Vishwendar
- 22. Transfer of Technology Issues in Bt Cotton by S. Parthasarathi and R. Ganesan
- 23. Adoption of Pest Management Technologies by Tomato Growers in Mettur Taluk of Salem District by P. Suhirdha, G. Tamilselvi and J. Vasanthakumar
- 24. Impact Evaluation of DPAP-V Watersheds in Karur District by R. Sasikala, A. Palaniswamy, K. Thangaraja and M. Shanthasheel
- 25. Participatory Technology Development in Banana (PTD) by M. Israel Thomas,T. Rathakrishnan and S. R. Padma Section III- Natural Resources and Livelihood Management:
- 26. Environmental Issues and Management of Natural Resources by Farmers for Sustainable Agriculture by R. Arunachalam
- 27. Eco-Friendly Agricultural Practices in Paddy- An Impact Analysis in Tamil Nadu by A. Janaki Rani, H. Philip and P.P. Murugan
- 28. Intensive Agriculture and Environment by D. Jebapreetha and Rexlin Selvin
- 29. Sustainability of Traditional Institution in Tank Irrigation Management: An Example from Madurai District of Tamil Nadu, India by M. Jegadeesan and Koichi Fujita
- 30. Training Needs of Wetland Farmers in Organic Farming in Tamil Nadu by Noorjehan A., K.A.Hanif and I. Mohamed Iqbal
- 31. Impact of Tsunami on the Farm Households of Coastal Tamilnadu State of India by M. Shantha Sheela, K. Palanisami, Chieko Umetsu and V. Ravichandran
- 32. Contract Tree Farming in Industrial Wood Agroforestry by H.Philip, K.T.Parthiban, Vennila and P.Durairasu
- 33. Rationality Analysis of Indigenous Tribal Agricultural Practices followed in Kolli Hills by P. Venkatesan and M. Sundaramari Section IV- Gender Issues:
- 34. Rural Farm Women Knowledge Gain and Perception of Interactive Multimedia Compact Disc (IMCD) by N. Anandaraja, T. Rathakrishnan and M. Ramasubramanian
- 35. Empowerment of Urban Women through SHGs Under SJSRY in Coimbatore District by K.C. Leelavathy and K.S. Selvanayaki
- 36. Impact of Self Help Groups on Development of Entrepreneurship Among Farm Women by S.K. Meti and S. Aparana
- 37. Self - Help Group Approach for Agri - Rural Environment: Need of the Hour by B. Narayanaswamy. K. Narayana Gowda and R.K. Naika
- 38. Fortifying Farm Women through Entrepreneurial Training: Problems and Prescriptions by S.R. Padma and T. Rathakrishnan
- 39. Perception of Women SHG Members on Training Programmes by Santha Govind and T. Mukesh
- 40. Positive Therapy for Enhancement of Self-Esteem, Self Efficacy and Management of Stress Among Women in Local Governance in Coimbatore District by MShanmugavani and K.C. Leelavathy
- 41. Role of Rural Women in Farming, Allied and Off-Farm Activities by P. Sumathi and M. Senthilkumar
- 42. Empowerment Level of Farm Women Beneficiaries of Karnataka Community Based Tank Management Project by B.S. Swetha and N. Narsimha Section V- Policy Issues:
- 43. Credit Management Pattern of Farm Families by K. Mahandra Kumar and T. Rathakrishnan
- 44. Strategies to increase Castor Production in India through Effective Resource-Use Management (RUM) Behaviour by R. Venkattakumar, M. Padmaiah and C. Sarada
About the Author :
H. Philip is working as Professor (Agri. Extn.), Directorate of Extension Education, Tamil Nadu Agricultural University, Coimbatore. Holding the post of Chief Editor in Society of Extension Education, TNAU Campus, for the past 18 years. He has 27 years of service in the field of Agricultural Extension. He established Educational Media Centre at TNAU, Coimbatore and the Centre is equipped with professional Video and Audio equipments. He bagged 3 University Awards. He produced about 600 short video films and 500 audio programmes. He has operated several States, National and Overseas projects. He visited University of Guelph, Canada to study about Independent study programmes in the field of Agriculture and Horticulture. Published 16 booklets, 5 books, 30 technical bulletins and manuals and 94 research articles. He participated several International and National seminars, conferences and workshops. He guided 12 PG students and 2 Ph.D. scholars.
T. Rathakrishnan, Professor of Agricultural Extension is currently working as Director, Directorate of Students Welfare, TNAU, Coimbatore. Specialized in Communication and Agricultural Extension Management. Published eight books, more than 100 research, popular articles, abstracts of seminar/symposium at National & International levels. Bagged with various medals and awards namely. William Kirubabai Medal (Gold) for the best student in Ph.D (Agri. Extension), 1993. T. Nataraj Rolling Shield (MASU)the Best Extension Researcher - 2005, Shiksha Ratan Puraskar (IIFS) - 2006, the Best Extension Worker Award TNAU - 2006 and the Best Citizen Award International Publishing House, New Delhi (2007). He is the secretary of Extension Education Society, TNAU, Coimbatore
Ravi Kumar Theodore, Professor, Tamil Nadu Agricultural University (TNAU) has a Ph.D., in Agricultural Extension. He was a FAO Fellow in the University of Western Sydney, Australia for advanced training on Systems Thinking and Experiential Learning. He has served in the National Institute of Agricultural Extension Management (MANAGE), Hyderabad where he has offered trainings and consultancy on Agricultural Extension Management. He has visited countries like United Kingdom, Australia and Kuala Lumpur on various assignments. Currently he is serving as the Public Relations Officer (PRO) of TNAU.
