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Sistemas de medição do desempenho no sector bancário indiano

Sistemas de medição do desempenho no sector bancário indiano


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About the Book

A liberalização e a globalização da economia indiana trouxeram mudanças substanciais ao nível da concorrência, do ambiente empresarial, das estratégias de gestão e da tecnologia avançada. O sector bancário transformado é também um dos principais intervenientes na história do crescimento indiano. Numa era de mudanças rápidas, a necessidade de executar eficazmente a estratégia tornou-se crucial. Neste contexto, é interessante ver como é que os bancos se comportaram e quais são os seus parâmetros de avaliação do desempenho. Na Índia, na era pós-reforma, as medidas financeiras do SGP têm sido objeto de críticas crescentes, uma vez que são de natureza histórica e carecem de perspectivas futuristas. As medidas financeiras das PMS já não são suficientes para sobreviver, manter e crescer num ambiente competitivo globalizado; os bancos têm de investir em activos intangíveis. Neste contexto, existe uma necessidade urgente de dispor de um sistema de medição que equilibre os números financeiros com os actuais factores de sucesso económico. O livro destaca a forma como a indústria bancária indiana tem tentado adotar e adaptar-se para melhorar os seus sistemas de medição do desempenho no ambiente socioeconómico e global em mudança.


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Product Details
  • ISBN-13: 9786208681135
  • Publisher: Edicoes Nosso Conhecimento
  • Publisher Imprint: Edicoes Nosso Conhecimento
  • Height: 229 mm
  • No of Pages: 236
  • Returnable: N
  • Weight: 372 gr
  • ISBN-10: 6208681138
  • Publisher Date: 28 Feb 2025
  • Binding: Paperback
  • Language: Portuguese
  • Returnable: N
  • Spine Width: 14 mm
  • Width: 152 mm


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