Determinanten des erfolgreichen strategischen Wandels
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Determinanten des erfolgreichen strategischen Wandels: Am Beispiel der deutschen Elektrizitätswirtschaft

Determinanten des erfolgreichen strategischen Wandels: Am Beispiel der deutschen Elektrizitätswirtschaft


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About the Book

Berthold A. Wurm gibt eine fundierte Ubersicht zum interdisziplinaren Forschungsgebiet des strategischen Wandels und zeigt an konkreten Beispielen der deutschen Energiewirtschaft, wie Unternehmungen mit Diskontinuitaten umgehen.

Table of Contents:
1 Einführung.- 1.1 Problemstellung.- 1.2 Zielsetzung und Gang der Untersuchung.- 1.3 Das Forschungsobjekt: Strategischer Wandel in Elektrizitätsversorgungsunternehmen.- 2 Vorüberlegungen und Ableitung des Untersuchungsansatzes.- 2.1 Systematisierung des Strategischen Managements.- 2.2 Studien zum strategischen Wandel.- 2.3 Ableitung des Untersuchungsansatzes.- 3 Einflussfaktoren auf den strategischen Wandel.- 3.1 Einführung in das Gebiet des strategischen Wandels.- 3.2 Begriffe und Konzepte der Forschung zum Strategieinhalt.- 3.3 Begriffe und Konzepte des Strategieprozesses und der Strategieprozessforschung.- 3.4 Begriffe und Konzepte des Kontextes des Strategieprozesses und des strategischen Wandels.- 3.5 Integration und Kritik an der Betrachtung des strategischen Wandels in der Literatur.- 4 Implikationen theoretischer Ansätze für den strategischen Wandel.- 4.1 Die Perspektive der synoptischen Planungsrationalität.- 4.2 Der ökonomische Ansatz der ressourcenbasierten Perspektive.- 4.3 Der behavioristische Ansatz der Lern-Perspektive.- 4.4 Die Perspektive der Management-Kognition.- 4.5 Integration, Kritik und Bedeutung.- 5 Gestaltung der empirischen Untersuchung und Darstellung der Fallstudien.- 5.1 Konzeption und Durchführung der Untersuchung.- 5.2 Darstellung der Unternehmen.- 6 Ableitung der Determinanten des erfolgreichen strategischen Wandels.- 6.1 Forschungsergebnisse im Einzelnen.- 6.2 Diskussion der Ergebnisse.- 6.3 Gestaltungskonzept für den erfolgreichen strategischen Wandel.- 7 Zusammenfassung.- 8 Literaturverzeichnis.

About the Author :
Dr. Berthold A. Wurm promovierte bei Prof. Dr. Mark Ebers am Lehrstuhl für Unternehmensführung der Universität Augsburg. Er ist Leiter von Heureka in München, einer auf das Veränderungsmanagement in Unternehmen spezialisierten Beratungsfirma.


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Product Details
  • ISBN-13: 9783824479184
  • Publisher: Deutscher Universitats-Verlag
  • Publisher Imprint: Deutscher Universitats-Verlag
  • Height: 210 mm
  • No of Pages: 256
  • Sub Title: Am Beispiel der deutschen Elektrizitätswirtschaft
  • ISBN-10: 3824479184
  • Publisher Date: 28 Aug 2003
  • Binding: Paperback
  • Language: German
  • Returnable: Y
  • Width: 148 mm


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