Buy Methoden Und Betriebswirtschaftliche Anwendungsbereiche Der Prognoserechnung
Book 1
Book 2
Book 3
Book 1
Book 2
Book 3
Book 1
Book 2
Book 3
Book 1
Book 2
Book 3
Home > Business and Economics > Business and Management > Management and management techniques > Methoden Und Betriebswirtschaftliche Anwendungsbereiche Der Prognoserechnung
Methoden Und Betriebswirtschaftliche Anwendungsbereiche Der Prognoserechnung

Methoden Und Betriebswirtschaftliche Anwendungsbereiche Der Prognoserechnung


     0     
5
4
3
2
1



Out of Stock


Notify me when this book is in stock
X
About the Book

In der zu erstellenden Studie geht es um die Verfahren der Prognoserechnung. Schwerpunktmassig wird einerseits ein grundlegender Uberblick uber die verschiedenen Verfahren der Prognoserechung aufgezeigt, andererseits werden die wesentlichen betriebswirtschaftlichen Anwendungsbereiche erlautert.Prognosen sind Ausdruck einer rationalen Beschaftigung mit der Zukunft. 'Nicht zuletzt ist es die verstarkte Notwendigkeit einer strategischen Unternehmensfuhrung bzw. eines strategischen Marketing, die Prognosen immer unverzichtbarer werden lasst.' (Raffee 1989: 143). Die Bedeutung moglichst zuverlassiger Prognosen wachst standig. 'Die Grunde hierfur liegen nicht nur in der zunehmenden Komplexitat des wirtschaftlichen Geschehens, sondern insbesondere auch darin, dass die Zeit immerwahrenden Wachstums offenbar vorbei ist.' (Huttner 1986:1).Der Begriff der Prognose umfasst in weiter Sichtweise allgemeine Aussagen uber die Zukunft (vgl. Weber 1990: 1), wobei diese sehr allgemeine Definition ein fur die weitere Problemanalyse nicht hinreichend scharf umrissenes Werkzeug darstellt. Den folgenden Ausfuhrungen soll daher die nachstehende Definition zugrunde gelegt werden: 'Eine Prognose ist eine Aussage uber ein oder mehrere zukunftige Ereignisse, die auf Beobachtungen und auf einer Theorie beruht.' (Hansmann 1993: Sp. 3546). Die erste Bedingung stellt sicher, 'dass jede Prognose auf der Analyse der Vergangenheit basiert, d. h. empirisch fundiert sein muss und kein blosses 'Tippen' sein darf. Die zweite Bedingung erfordert eine sachlogische Begrundung der Prognose und die Angabe von Pramissen, unter denen sie abgegeben wird.' (Hansmann 1983: 11). Die zugrunde liegende Theorie muss nicht unbedingt umfangreich oder detailliert ausgearbeitet sein. Sie dient jedoch als Abgrenzungskriterium der wissenschaftlichen Prognose von der irrationalen Prophetie (vgl. Hansmann 1993: Sp. 3546; Brockhoff 1977: 17). Prognosen liefern Angaben uber voraussichtliche Wirkungen und Entwicklungen. 'Entsprechen die Ergebnisse der Prognose nicht den gesetzten Zielen bzw. einer fur wunschenswert gehaltenen Entwicklung, so bedarf es weiterer Entscheidungen.' (Huttner 1986: 1). Prognosen liefern also, in dieser hier vertretenen Sicht des Zusammenhangs zwischen Prognose, Planung und Entscheidung nur die Informationen fur das Treffen von Entscheidunge


Best Sellers


Product Details
  • ISBN-13: 9783638329866
  • Publisher: Grin Verlag
  • Publisher Imprint: Grin Verlag
  • Language: German
  • ISBN-10: 3638329860
  • Publisher Date: 01 Jan 2004
  • Binding: Digital (delivered electronically)
  • No of Pages: 88


Similar Products

Add Photo
Add Photo

Customer Reviews

REVIEWS      0     
Click Here To Be The First to Review this Product
Methoden Und Betriebswirtschaftliche Anwendungsbereiche Der Prognoserechnung
Grin Verlag -
Methoden Und Betriebswirtschaftliche Anwendungsbereiche Der Prognoserechnung
Writing guidlines
We want to publish your review, so please:
  • keep your review on the product. Review's that defame author's character will be rejected.
  • Keep your review focused on the product.
  • Avoid writing about customer service. contact us instead if you have issue requiring immediate attention.
  • Refrain from mentioning competitors or the specific price you paid for the product.
  • Do not include any personally identifiable information, such as full names.

Methoden Und Betriebswirtschaftliche Anwendungsbereiche Der Prognoserechnung

Required fields are marked with *

Review Title*
Review
    Add Photo Add up to 6 photos
    Would you recommend this product to a friend?
    Tag this Book Read more
    Does your review contain spoilers?
    What type of reader best describes you?
    I agree to the terms & conditions
    You may receive emails regarding this submission. Any emails will include the ability to opt-out of future communications.

    CUSTOMER RATINGS AND REVIEWS AND QUESTIONS AND ANSWERS TERMS OF USE

    These Terms of Use govern your conduct associated with the Customer Ratings and Reviews and/or Questions and Answers service offered by Bookswagon (the "CRR Service").


    By submitting any content to Bookswagon, you guarantee that:
    • You are the sole author and owner of the intellectual property rights in the content;
    • All "moral rights" that you may have in such content have been voluntarily waived by you;
    • All content that you post is accurate;
    • You are at least 13 years old;
    • Use of the content you supply does not violate these Terms of Use and will not cause injury to any person or entity.
    You further agree that you may not submit any content:
    • That is known by you to be false, inaccurate or misleading;
    • That infringes any third party's copyright, patent, trademark, trade secret or other proprietary rights or rights of publicity or privacy;
    • That violates any law, statute, ordinance or regulation (including, but not limited to, those governing, consumer protection, unfair competition, anti-discrimination or false advertising);
    • That is, or may reasonably be considered to be, defamatory, libelous, hateful, racially or religiously biased or offensive, unlawfully threatening or unlawfully harassing to any individual, partnership or corporation;
    • For which you were compensated or granted any consideration by any unapproved third party;
    • That includes any information that references other websites, addresses, email addresses, contact information or phone numbers;
    • That contains any computer viruses, worms or other potentially damaging computer programs or files.
    You agree to indemnify and hold Bookswagon (and its officers, directors, agents, subsidiaries, joint ventures, employees and third-party service providers, including but not limited to Bazaarvoice, Inc.), harmless from all claims, demands, and damages (actual and consequential) of every kind and nature, known and unknown including reasonable attorneys' fees, arising out of a breach of your representations and warranties set forth above, or your violation of any law or the rights of a third party.


    For any content that you submit, you grant Bookswagon a perpetual, irrevocable, royalty-free, transferable right and license to use, copy, modify, delete in its entirety, adapt, publish, translate, create derivative works from and/or sell, transfer, and/or distribute such content and/or incorporate such content into any form, medium or technology throughout the world without compensation to you. Additionally,  Bookswagon may transfer or share any personal information that you submit with its third-party service providers, including but not limited to Bazaarvoice, Inc. in accordance with  Privacy Policy


    All content that you submit may be used at Bookswagon's sole discretion. Bookswagon reserves the right to change, condense, withhold publication, remove or delete any content on Bookswagon's website that Bookswagon deems, in its sole discretion, to violate the content guidelines or any other provision of these Terms of Use.  Bookswagon does not guarantee that you will have any recourse through Bookswagon to edit or delete any content you have submitted. Ratings and written comments are generally posted within two to four business days. However, Bookswagon reserves the right to remove or to refuse to post any submission to the extent authorized by law. You acknowledge that you, not Bookswagon, are responsible for the contents of your submission. None of the content that you submit shall be subject to any obligation of confidence on the part of Bookswagon, its agents, subsidiaries, affiliates, partners or third party service providers (including but not limited to Bazaarvoice, Inc.)and their respective directors, officers and employees.

    Accept

    Fresh on the Shelf


    Inspired by your browsing history


    Your review has been submitted!

    You've already reviewed this product!