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E-Learning in der Praxis: Strategien, Konzepte, Fallstudien

E-Learning in der Praxis: Strategien, Konzepte, Fallstudien


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About the Book

E-Learning und Wissensmanagement sind wesentliche Bausteine der Unternehmensstrategie. Dieses Buch zeigt Trends im Corporate E-Learning auf, vermittelt die Ergebnisse einer Befragung der Top-350-Unternehmen der deutschen Wirtschaft und stellt konkret Anwendungen und Praxisbeispiele renommierter Unternehmen vor, darunter ABB, Aral, BASF, Dresdner Bank, Metro, SAP und Telekom.

Table of Contents:
A E-Learning und Wissensmanagement als Bausteine der Unternehmensstrategie.- 1. Einleitung: E-Learning und Wissensmanagement als Bausteine der Unternehmensstratgie.- 2. Online-Wissenstransfer: Herausforderung für das strategische Management.- 3. E-Learning — wichtiger Baustein im strategischen Wissensmanagement.- 4. Trends in Corporate E-Learning.- 5. Wissensmanagement in der Netzwerk-Ökonomie.- 6. E-Learning für die Zukunft Begriffe, Erscheinungsformen und Aufgabenfelder.- B Empirische Befunde zu E-Learning in Deutschland.- 7. Einleitung: Empirische Befunde zu E-Learning in Deutschland.- 8. „E-Learning und Wissensmanagement in deutschen Großunternehmen“ Ergebnisse einer Befragung der Top-350 Unternehmen der deutschen Wirtschaft.- 9. Die Nutzung von E-Learning-Content in den Top-350 Unternehmen der deutschen Wirtschaft.- C Bausteine der E-Learning-Strategie.- 10. Einleitung: Bausteine der E-Learning-Strategie.- 11. Technologie-Konzepte für E-Learning.- 12. Was können Lernmanagement-Systeme leisten?.- 13. E-Learning und verteilte Expertise: Drei mediendidaktische Szenarien.- 14. E-Learning und didaktische Vielfalt.- 15. Flexible Instruktionsstrategien in L3.- 16. E-Learning @ iusto tempore — Rechtliche Aspekte des E-Learning.- D Anwendungen und Praxisbeispiele.- 17. Einleitung: Anwendungen und Praxisbeispiele.- 18. elba — E-Learning by Aral Online-Wissenstransfer für Mitarbeiter und Partner der Aral Lubricants GmbH.- 19. E-Learning bei der Deutschen Telekom AG.- 20. Stichwort Paradigmenwechsel: Die Wissensmanagement- und E-Learning-Strategie der Metro Cash & Carry GmbH.- 21. E-Learning der Dresdner Bank Basic Skills zur Nutzung neuer Lerntechnologien.- 22. E-Learning bei BASF.- 23. InterTraining — von Anfang an, ein Leben lang Das E-Konzept des ABBTraining Centers Rhein-Neckar (= TCR).- Stichwortverzeichnis.- Die Autoren.

About the Author :
Dr. Hans-Christian Riekhof ist Professor an der Privaten Fachhochschule Göttingen und Vorstand Marketing und Vertrieb in der unicmind.com AG. Seine Bücher "Strategien der Personalentwicklung" und "E-Branding-Strategien" sind ebenfalls bei Gabler erschienen. Dr. Hubert Schüle ist ebenfalls Professor an der Privaten Fachschule Göttingen. Die Autoren sind Praktiker in renommierten Unternehmen, Unternehmensberater und Trainer.


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Product Details
  • ISBN-13: 9783409120708
  • Publisher: Gabler
  • Publisher Imprint: Gabler
  • Height: 240 mm
  • No of Pages: 420
  • Sub Title: Strategien, Konzepte, Fallstudien
  • ISBN-10: 340912070X
  • Publisher Date: 11 Dec 2002
  • Binding: Paperback
  • Language: German
  • Returnable: Y
  • Width: 170 mm


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