The Performative Enterprise
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Home > Business and Economics > Business and Management > Management and management techniques > The Performative Enterprise: Ideas and Case Studies on Moving Beyond the Quality Paradigm(Future of Business and Finance)
The Performative Enterprise: Ideas and Case Studies on Moving Beyond the Quality Paradigm(Future of Business and Finance)

The Performative Enterprise: Ideas and Case Studies on Moving Beyond the Quality Paradigm(Future of Business and Finance)


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About the Book

This book is about quality redundancy and its replacement by the “performativity” norm. Performativity is a linguistic, social, and political mechanism that produces the intended performance. The author, Alexander Tsigkas, sees this book as a natural continuation of his prior book The Lean Enterprise – From the Mass Economy to the Economy of One. He argues that performativity is the flip side of quality on a coin called identity, and in postmodernism, that is, in the age of Industry 4.0 and beyond, companies should be aiming for performativity and achieve quality as one of its many consequences. The author, therefore, encourages modern businesses to transition from quality orientation as conformance alone to a performance orientation. The author brings forward historic, current, and philosophical perspectives in charting performativity as a new goal for modern businesses. Many examples, case studies, and conceptual constructs are used to drive in the idea of how to create a performative enterprise.

Table of Contents:
Part I: The Performative.- 1. Introduction.- 2. On Performativity.- Part II: The Enterprise.- 3. On Supply Ontology.- 4. On Quality Ontology.- Part III: The Performative Enterprise.- 5. The form of the Enterprise.- 6. The Post-Industrial Turn. 

About the Author :
Alexander Tsigkas is a retired professor at Democritus University of Thrace (Athens, Greece). His research concentrates on cybernetics and performativity, and especially on the intelligence of natural-artificial-economic systems. He has published several scholarly articles on these topics, including lean enterprises, design-thinking, mass customization and supply chain management.


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Product Details
  • ISBN-13: 9783030814946
  • Publisher: Springer Nature Switzerland AG
  • Publisher Imprint: Springer Nature Switzerland AG
  • Height: 235 mm
  • No of Pages: 248
  • Returnable: Y
  • Sub Title: Ideas and Case Studies on Moving Beyond the Quality Paradigm
  • ISBN-10: 3030814947
  • Publisher Date: 03 Oct 2022
  • Binding: Paperback
  • Language: English
  • Returnable: Y
  • Series Title: Future of Business and Finance
  • Width: 155 mm


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The Performative Enterprise: Ideas and Case Studies on Moving Beyond the Quality Paradigm(Future of Business and Finance)
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