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Home > Society and Social Sciences > Education Books > Study and learning skills: general > Petit Manuel D'Intelligence Economique Au Quotidien 2ed: Comment Collecter, Analyser, Diffuser Et Proteger Son Information
Petit Manuel D'Intelligence Economique Au Quotidien 2ed: Comment Collecter, Analyser, Diffuser Et Proteger Son Information

Petit Manuel D'Intelligence Economique Au Quotidien 2ed: Comment Collecter, Analyser, Diffuser Et Proteger Son Information


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About the Book

"L'intelligence economique (IE) est une ingenierie de la collecte, de l'analyse strategique et de la valorisation de l'information utile pour un eclairage et une aide a la decision." Ministere de l'economie. Cet ouvrage propose des outils et des conseils pour aider les dirigeants a proteger leurs donnees strategiques (approche defensive), mais aussi a optimiser leur gestion de l'information en interne et a l'externe (approche offensive). Tres pedagogique, illustre par des cartes heuristiques (mind mapping) et des dessins, cet ouvrage fera de vous un veritable info-stratege. Cette deuxieme edition, entierement remise a jour, est notamment enrichie de deux nouveaux chapitres sur l'e-reputation et sur la mise en place d'une veille facile et efficace, ainsi que de nombreuses interviews de dirigeants.

About the Author :
Il est consultant aupres d'entreprises, formateur, conferencier et intervient notamment a Universite de Lille 1, et Paris Dauphine. Il est l'auteur d'une quinzaine d'ouvrages sur le Mind Mapping, dont les best-seller Organisez vos idees avec le mind mapping, Mieux s'organiser la strategie du Post-it et du Kanban personnel et Organisez vos projets avec le Mind Mapping.


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Product Details
  • ISBN-13: 9782100730421
  • Publisher: Dunod
  • Publisher Imprint: Dunod
  • Language: French
  • Sub Title: Comment Collecter, Analyser, Diffuser Et Proteger Son Information
  • ISBN-10: 2100730428
  • Publisher Date: 24 Jun 2015
  • Binding: Digital (delivered electronically)
  • No of Pages: 208


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Petit Manuel D'Intelligence Economique Au Quotidien 2ed: Comment Collecter, Analyser, Diffuser Et Proteger Son Information
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