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The Marketer

The Marketer


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About the Book

The Marketerfollows the youngest Chief Marketing Officer inArmitage Communicationshistory, Benjamin Harrington. As an executive for a national software giant, his life seems perfect: a cushy office, good pay and access to all the exclusive functions. Managing the corporate brand was his official job descriptionwith the freedom to achieve this by any means. Howeverwhen their main competitor releases a new product early, their success and popularity threatens the very survival ofArmitage. Ben must now scramble to finish the acquisition of a small firm,InnoTech,which holds the key to saving the company. However, when the lead developer ofInnoTechwinds up murdered and the technology goes missing, Ben must race against time only to find an ending he never saw coming.

About the Author :
Alexander Lahargoue is a marketing student in the inaugural cohort of the CBA Honors Academy at the University of Nebraska--Lincoln. Throughout his young career, he has combined the Academy's accelerated learning outcomes with immediate and focused real-world business experiences. To date, he has played a hand in several statewide and national campaigns for political advocacy organizations and business corporations. These opportunities have helped him gain key insights behind the corporate machine and has lifted the veil; to see the side of business often hidden from the public. He has combined this intrigue into his first novel: The Marketer.


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Product Details
  • ISBN-13: 9781944782313
  • Publisher: Primedia Elaunch LLC
  • Publisher Imprint: Primedia Elaunch LLC
  • Height: 203 mm
  • No of Pages: 412
  • Width: 127 mm
  • ISBN-10: 1944782311
  • Publisher Date: 01 Apr 2020
  • Binding: Paperback
  • Language: English
  • Returnable: N


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