Over the past two decades, millions of authors have bypassed the traditional gatekeepers - agents and publishers - to forge their own path.
Indie authors now dominate bestseller lists, often earn more than their traditionally published peers and publish what they want, when they want. Many are both authors and micro-entrepreneurs; as at home with plot twists as they are with print-on-demand.
And yet going indie isn't for everyone. If you're chasing literary prizes or a household-name publisher, you need an advance to live on or want mainstream media coverage, the traditional route is likely still your best bet.
Written by John Bond, co-founder of Whitefox - a leading publishing agency - and journalist and author James Silver, Going Indie: Publishing Your Book Your Way cuts through the noise to help you decide which path serves your book best.
Drawing on insights from leading agents, publishers and successful indie authors, this essential guide demystifies the modern publishing landscape - evaluating both routes honestly and fairly, so you can make the choice that's right for you.
Review :
'Going Indie shows what's possible in a new age of writer empowerment, where gatekeeping matters less than quality, originality, and depth of connection.' - Hamish McKenzie, co-founder of Substack
'I am such a fan of self-publishing and in particular owning your creative work. If you have any questions about how to do it... then read Going Indie immediately.' - Emma Gannon, author of A Year of Nothing and Table for One
'A useful map for anyone deciding how to take a book to market, whether they are bewildered first-timers or, like most of us, only pretending not to be. Read it before you publish, ideally before you sign anything.' - Rahim Hirji, author of SuperSkills
'A clear map of the publishing crossroads every author now faces with their creative business.' - Joanna Penn, The Creative Penn
'Going Indie is a brilliant guide and thoughtful analysis of the changes in the publishing industry. For anyone interested in pursuing a career in writing or publishing it is an essential read.' - Jonny Geller, CEO Curtis Brown
'An elegantly written exploration of what 'going indie' really means across today's publishing ecosystem. Extremely readable and thought-provoking.' - Dr. Frania Hall, SFHEA, Course Leader, MA Publishing, University of the Arts London.
