Generation Cherry: Retired? Redundant? Rethink! Powerful Strategies to Give You a Second Bite of the Cherry

An important addition to the whole argument against age stereotyping. Lynda Gratton, Professor of Management Practice at London Business School and co-author of The 100-Year Life. Generation Cherry is an essential toolkit for a new generation Many people in their fifties or sixties (and even their forties and seventies) have moved from being the gilded generation, to finding themselves with a reduced income or a skinny pension. Whether such changes are down to choice or circumstance, this powerful new book from thought leader Tim Drake, shows us how we can have a second bite of the cherry and make a new future work for us. Taking a second bite is more important than ever now that we live in a society where the idea of what 'work' entails is changing, and where jobs, redundancy and retirement are evolving as concepts. Many of us feel far too young to leave our jobs or retire, and many more of us will find it financially challenging to do so. From the Four Autonomies to the Seven Insidious Excuses Forcefully Rejected by Highly Effective People, Drake proposes that we take positive, conscious, control of our lives. We can then really develop our sense of autonomy, lose our fixed mindsets and open ourselves up to a growth mindset. This will enable us to adapt and flourish, and can take a second bite of the cherry. Only then can we move into a new and improved future whatever age we are. AUTHOR: Tim Drake has co-founded and run a retail business, is a trustee of several charities, and has founded and runs CEO Think Tanks in several industries. He won a Rugby Blue at Cambridge (many decades ago) and is still a promising youngster at heart. He believes that many people feel, like he does, that they have unrealised potential, and that they are looking at ways to release it.

About the Author :
Tim Drake has co-founded and run businesses, think tanks and charities. He is a keynote speaker to business audiences around Europe on personal and group motivation, and unlocking potential. He believes that many people feel, like he does, that they have unrealised potential, and that they are looking at ways to release it. Now in his seventies, he still sees himself as a promising youngster and like many people nowadays, intends on thinking and behaving like someone much younger. He is putting more into life, and getting more out of it. Generation Cherry is his fourth book, and he had the most fun writing it, tackling the opportunities that come with a population that is living 10, 20 or 30 healthy years after retirement. Ostensibly it's about getting a second bite of the cherry of life for people approaching retirement, or finding themselves redundant, but as it evolved it became wider in its relevance. Because many of the challenges facing 40, 50, 60. 70, and 80 year olds are also facing younger generations. How do you retain a sense of control in your life, when the old stabilities of conventional jobs and career development are dissolving around you? How do you live positively with Income uncertainty? Tim shares some of the answers in Generation Cherry. He is married with two grown up daughters, and lives in London.

Review :
"An important addition to the whole argument against age stereotyping." --Lynda Gratton, author, The 100-Year Life