How to Organise and Operate a Small Business in Australia
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Home > Business and Economics > Business and Management > Ownership and organization of enterprises > Small businesses and self-employment > How to Organise and Operate a Small Business in Australia
How to Organise and Operate a Small Business in Australia

How to Organise and Operate a Small Business in Australia


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About the Book

This is the most comprehensive small business handbook in Australia. For over a decade, it has been used by tens of thousands of Australians to become self-employed. In this new sixth edition of How to Organise and Operate a Small Business in Australia, the author, John W. English, focuses on the modern changes in small business management that are vital for survival and prosperity during the 1990s and into the 21st century. . If you are tempted to go into business, this is the book that will help you to find out if you have what it takes to succeed. . If you have already decided to 'give it a go', this is the book that will show you how to get started. . If you are operating your own business, this is the book that will help you to improve your operations and your profits.

Table of Contents:
Tables Figures Preface Part A Preparing for self-employment 1 The self-employment decision 2 Finding a business oportunity 3 Information and assistance Self-development exercise Part B Getting into business 4 Developing a business strategy 5 Planning your cash flow 6 Meeting your legal obligations 7 Finding a location 8 Buying a franchise 9 Preparing a business plan Self-development exercise Part C Marketing management 10 Managing the marketing mix 11 Advertising 12 Export marketing Self-development exercise Part D Financial management 13 Financial information 14 Profit planning 15 Financial resource planning Self-development exercise Part E Operations management 16 Retail and service operations 17 Manufacturing and wholesale operations 18 Employing staff 19 Small business technology Self-development exercise Index

About the Author :
John English is Associate Professor in Financial Management at the University of Tasmania.


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Product Details
  • ISBN-13: 9781864481198
  • Publisher: Taylor & Francis
  • Publisher Imprint: Allen & Unwin
  • Height: 230 mm
  • No of Pages: 360
  • ISBN-10: 1864481196
  • Publisher Date: 01 Jun 1996
  • Binding: Paperback
  • Language: English
  • Width: 180 mm


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