Sham
Sham: How the Gurus of the Self-Help Movement Make Us Helpless

Sham: How the Gurus of the Self-Help Movement Make Us Helpless


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About the Book

SHAM - Self-Help and Actualization Movement - To many it's a godsend, to others a joke. But as investigative reporter Steve Salerno reveals in this groundbreaking book, it's neither - and in fact it's much worse than a joke. Going deep inside the 'Self-Help and Actualization Movement' (fittingly, the words form the acronym SHAM), Salerno offers the first serious expose of this multibillion-dollar industry and the real damage it is doing, not just to its paying customers, but to our society as a whole. "SHAM" reveals the serious financial and social consequences of our reliance on SHAM, the 'Self-Help and Actualization Movement' and gives the inside story on the most famous gurus - from Dr. Phil to Dr. Laura, from Anthony Robbins to John Gray and self-help queen, Oprah. "SHAM" shows how the self-help gurus conduct extensive market research to show them how to reach the same customers over and over - without ever helping them and explains how companies might be wasting money on motivational speakers, "executive coaches," and other quick fixes that can actually hurt quality, productivity, and morale. Salerno also explores how the Recovery movement has eradicated notions of personal responsibility by labelling just about anything - from drug abuse to "sex addiction" to shoplifting - a dysfunction or disease.

About the Author :
Steve Salerno has been a freelance feature writer, essayist, and journalist for the past two decades. His articles have appeared in publications such as Harper's, the New York Times Magazine, Esquire and the Wall Street Journal. As a previous editor at Rodale Inc., the publisher of Men's Health magazine and numerous lifestyle and inspirational books, Salerno got an inside look at how the self-help industry operates.

Review :
"Fun to read. Along the lines of Fast-Food Nation, it's a high-spirited, well-reported polemic." Psychology Today "Funny, naughty, and wise, Steve Salerno's SHAM is the must-read antidote to Dr. Phil, Tony Robbins, and the whole cracked pot of pop psychology." Greg Critser, author of Fat Land


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Product Details
  • ISBN-13: 9781857883817
  • Publisher: John Murray Press
  • Publisher Imprint: Nicholas Brealey Publishing
  • Height: 197 mm
  • No of Pages: 288
  • Width: 129 mm
  • ISBN-10: 1857883810
  • Publisher Date: 01 Nov 2006
  • Binding: Paperback
  • Language: English
  • Sub Title: How the Gurus of the Self-Help Movement Make Us Helpless


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