Doing Business In The New Iraq by Donna Marsh - Bookswagon
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Home > Business and Economics > Business and Management > Ownership and organization of enterprises > Multinationals > Doing Business In The New Iraq: Practical Considerations for Multinational Businesses Expanding into Iraq
Doing Business In The New Iraq: Practical Considerations for Multinational Businesses Expanding into Iraq

Doing Business In The New Iraq: Practical Considerations for Multinational Businesses Expanding into Iraq


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About the Book

Iraq, with its educated, sophisticated and relatively wealthy population, has been effectively off limits to most outsiders for the past 30 years. However, with the scaling down of violent activity and the establishment of a new, albeit fragile government, many multinational companies are giving serious consideration to setting up a presence in this market. This book provides cultural and business intelligence for all organisations who are considering doing business in Iraq. All of the practical issues of working in this exciting yet challenging environment are addressed, from safety issues to establishing reliable business partners, and including thoughts about the future. It includes: - A brief overview of Iraq - geography, demographics, structure, economy,weather - Religious demographics in Iraq, and their effect on business and other practicalities - Travelling to Iraq - practical and regional considerations - How to communicate effectively in Iraq - Getting down to business and achieving business goals - The impact of globalisation in Iraq and throughout the greater Middle East. Introduction; 1. The republic of Iraq; 2. Religion and business; 3. Assessing safety and risk; 4. Preparations for travelling to Iraqi Kurdistan; 5. Preparations for travelling to the Republic of Iraq; 6. Preparation for doing business in Iraq; 7. Business etiquette and taboos; 8. Communicating in Iraq; 9. Ready for business; 10. Achieving business goals; 11. The next steps; 12. The future; 13. Managing culture shock; Basic Arabic and Kurdish courtesies, words and phrases; Website; Index; About the author.

Table of Contents:
Introduction; 1. The republic of Iraq; 2. Religion and business; 3. Assessing safety and risk; 4. Preparations for travelling to Iraqi Kurdistan; 5. Preparations for travelling to the Republic of Iraq; 6. Preparation for doing business in Iraq; 7. Business etiquette and taboos; 8. Communicating in Iraq; 9. Ready for business; 10. Achieving business goals; 11. The next steps; 12. The future; 13. Managing culture shock; Basic Arabic and Kurdish courtesies, words and phrases; Website; Index; About the author.

About the Author :
Donna Marsh first travelled to the Middle East in 1978. She has worked throughout the Gulf, Levant and Egypt, and has recently returned from Iraq. Her 30 year career includes various roles in corporate sales, marketing and new business development in the fields of banking and information technology. Like many business professionals with significant Middle East experience, she has explored the pros, cons and challenges of expanding business into Iraq, and provides these insights to the reader. As founder of CULTURE UNVEILED, Ms Marsh now provides cross cultural business consultancy services to professionals in a variety of multinational corporate and governmental organisations. She is also the author of The Middle East Unveiled: A Cultural and Practical Guide for All Western Business Professionals. www.cultureunveiled.com

Review :
'A readable and helpful businessperson's guide to Iraq... this book should be on your bedside table.' CA Magazine. 'Provides information about the geography, the economy and the religious demographics that influence business.' Business Spotlight


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Product Details
  • ISBN-13: 9781845284503
  • Publisher: Little, Brown Book Group
  • Publisher Imprint: How To Books Ltd
  • Height: 233 mm
  • Sub Title: Practical Considerations for Multinational Businesses Expanding into Iraq
  • ISBN-10: 184528450X
  • Publisher Date: 17 Apr 2012
  • Binding: Paperback
  • Language: English
  • Width: 14 mm


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