Teaching Agritourism
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Teaching Agritourism: A Practical Approach(Elgar Guides to Teaching)

Teaching Agritourism: A Practical Approach(Elgar Guides to Teaching)


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About the Book

In this focused and practical guide, Patrick J. Holladay provides a comprehensive approach to education, teaching, learning, pedagogical approaches and curriculum development for agritourism. Teaching Agritourism is an essential toolkit for developing teaching strategies, as well as a resource for understanding agritourism development. It integrates pedagogy, theory and practice to provide a detailed analysis of all aspects of agritourism. Chapters use real-world case studies to examine key areas such as agritourism planning, marketing risk management, sustainability and technology. Holladay discusses a wide range of activities such as farm stays, farmers markets and direct-to-consumer sales and showcases insights into the future development of agritourism. Providing comprehensive curriculum development guides and practical tools, this insightful book is an excellent resource for scholars in agritourism, agricultural studies, and tourism. Practitioners, destination marketing organizations, economic development associations, and governmental tourism agencies will also find the book useful for future strategic planning.

Table of Contents:
Contents Preface 1 Introduction to Teaching Agritourism 2 Agritourism assessment 3 Visitor expectations 4 Business management 5 Legal aspects 6 Marketing and promotion 7 Strategic planning 8 Technology 9 Sustainable agritourism Appendix: additional resources References

About the Author :
Patrick J. Holladay, University of South Carolina, USA

Review :
‘A must-read for all of us working to support agritourism – Dr. Patrick Holladay has written the book that agritourism educators have been waiting for. It begins with theories of adult education and quickly moves into practical applications of agritourism assessment, visitor expectations, business management, legal issues, marketing, strategic planning, technology, and sustainability. The book closes with an extensive list of additional resources to help agritourism educators, students, and practitioners apply the lessons learned and tools available to their own classrooms, workshops, and farms.’


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Product Details
  • ISBN-13: 9781802208184
  • Publisher: Edward Elgar Publishing Ltd
  • Publisher Imprint: Edward Elgar Publishing Ltd
  • Height: 216 mm
  • No of Pages: 188
  • Sub Title: A Practical Approach
  • ISBN-10: 1802208186
  • Publisher Date: 12 Nov 2024
  • Binding: Hardback
  • Language: English
  • Series Title: Elgar Guides to Teaching
  • Width: 138 mm


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