The Materials of Service Design
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The Materials of Service Design

The Materials of Service Design


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About the Book

If Design is about forming materials, then what are the materials of Service Design? In this ground-breaking book, Johan Blomkvist, Simon Clatworthy and Stefan Holmlid explore this question by establishing a discourse around the materials of service design, discussing materials as a means to study what service design is and could be. Exploring the contours and foundations of the field, this innovative book redefines the material and opens with an investigation of how service has been understood as a material in design. With insights from expert practitioners in the field, chapters then examine a vast library of materials, including social structures, touch-points, thinking, culture, time, organisations, conversations, data, human bodies and more. Making sense of this material mix, the book delves into the material of the immaterial and displays the diversified and expansive field of service design today. In doing so, it forms a starting point to go beyond reductionist ideas of the material-immaterial dichotomy and makes room for new constructivist perspectives. Contributing to the development of education within service design, this insightful book will be invaluable for practitioners and course leaders looking to navigate a new path to service design. Founded in design as a knowledge intensive practice, it will also be transformative for the research of students and scholars of marketing, service design, design theory, and innovation studies.

Table of Contents:
Contents: Preface ix Prologue: defining material Part 1: Introduction: something made the object of study Chapter 1: The move away from matter in art and design Simon Clatworthy Chapter 2: The core of design is in the making Simon Clatworthy Chapter 3: Representations in service design Johan Blomkvist Chapter 4: Service as material Stefan Holmlid Chapter 5: Cultural bodies empowered to perform services: a critical perspective Yoko Akama and Cameron Tonkinwise Part 2: The constituents of which something is composed Chapter 1: Introduction to a library of materials Chapter 2: Social structures Josina Vink and Kaisa Koskela-Huotari Chapter 3: Touch-points as a material Simon Clatworthy Chapter 4: Thinking: an underexplored service design material Rike Neuhoff, Luca Simeone, and Lea Holst Laursen Chapter 5: Culture as a material Claire Dennington and Simon Clatworthy Interlude 1: Materiality in design from a practitioner perspective: interview with Markus Edgar Hormeß, Adam Lawrence and Marc Stickdorn (26 April 2022) Chapter 6: Time, timing, time-ing Stefan Holmlid Chapter 7: Organisations as material Olivia T. Harre and Lene Nielsen Chapter 8: Conversations as a service design material Jonathan Romm Chapter 9: Ritual: meaningful material for service design Ted Matthews Chapter 10: Certainty and its artefacts Thea Snow and Stefan Holmlid Interlude 2: Expertise as material of service design: interview with Lavrans Løvlie (2 December 2021) Chapter 11: Collaborations Per Linde and Anna Seravalli Chapter 12: Behaviour as service design material Johan Blomkvist Chapter 13: Experience as a material Simon Clatworthy Chapter 14: Data matter: as data become matter, design matters Petter Falk Chapter 15: Clay: a tangible catalyst Matilda Legeby Interlude 3: Data as material of services Chapter 16: Human bodies Fernando Secomandi and Frederick van Amstel Chapter 17: Sound Ana Kuštrak Korper and Vanessa Rodrigues Chapter 18: The service offering as a material Simon Clatworthy Chapter 19: Policy, governance Stefan Holmlid Part 3: Qualities by which something may be categorised Chapter 1: Making sense of a material mix Chapter 2: Categorisation of materials as a way of understanding their characteristics Chapter 3: Addressing the material mix: service as hypermaterial Chapter 4: Layered materials and layered materiality Chapter 5: A move towards a framework for materials Part 4: A performer’s repertoire (the service designer’s material) Chapter 1: Aesthetics in service design Simon Clatworthy Chapter 2: Service phantasms Johan Blomkvist Chapter 3: Service and design as bricolage and rhizomes Stefan Holmlid Chapter 4: Returning to the foundational question Index

About the Author :
Johan Blomkvist, Assistant Professor in Design, Department of Computer and Information Science (IDA), Linköping University, Sweden, Simon Clatworthy, Professor in Design, Institute of Design, The Oslo School of Architecture and Design, Norway and Stefan Holmlid, Professor in Design, IDA, Linköping University, Sweden

Review :
‘If design is about forming materials, then what are the materials of Service Design? Co-authored by academicians Johan Blomkvist, Simon Clatworthy, and Stefan Holmlid and published by Edward Elgar Publishing, “The Materials of Service Design” is a ground-breaking study that fully explores this question by establishing a discourse around the materials of service design, discussing materials as a means to study what service design is and could be.’ ‘Fundamentally, designers should understand the materials with which they work, how they fit together and interact. The Materials of Service Design is at once rigorous, readable and practically applicable. It is essential reading for anyone working in the field, valuable to practitioners and academics alike.’ ‘Finally demystified, with rigor and clarity! This book offers the most crystalized and designerly understanding of the persistent question around Service Design, “what to design with and for”. This book will redefine what you think you know about Service Design and bring new dimensions to disciplinary and professional identities and educational visions of Service Design. A must-read for anyone who wishes to do Service Design rightly.’


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Product Details
  • ISBN-13: 9781802203295
  • Publisher: Edward Elgar Publishing Ltd
  • Publisher Imprint: Edward Elgar Publishing Ltd
  • Height: 234 mm
  • No of Pages: 298
  • ISBN-10: 180220329X
  • Publisher Date: 22 Dec 2023
  • Binding: Hardback
  • Language: English
  • Width: 156 mm


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