Teaching Creative Workshops In Person and Online
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Home > Society and Social Sciences > Education > Teaching skills and techniques > Teaching Creative Workshops In Person and Online
Teaching Creative Workshops In Person and Online

Teaching Creative Workshops In Person and Online


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About the Book

The ultimate handbook for artists and makers to learn how to deliver outstanding in person and online workshops. Packed full of advice, inspiration and practical information, this book goes into all aspects of creating quality workshops, from curating a program and identifying your target students, to finding the best platform – be it in person or online. Additionally, you'll learn how to teach your creative skills all whilst juggling the practicalities of pricing and marketing. As well as checklists, examples and action points there are case studies, photos and Q&As with a wide variety of artists who successfully teach a variety of subjects such as printmaking, embroidery, ceramics, jewellery-making and hand-weaving. Award-winning creative business adviser, trainer and coach, Patricia van den Akker, teaches you how to become a better and more confident teacher and how to promote and launch your workshops to turn them into a profitable venture, whether delivering them to amateur adults, peers, or specialist groups.

Table of Contents:
Preface Why I wrote this book How this book is organised How to get the most from this book PART 1 Chapter 1: Why teach? Chapter 2: What to teach Chapter 3: Who do you want to teach? Chapter 4: How to teach? Chapter 5: Where to teach – in-person, online, or both Chapter 6: Managing yourself and your students PART 2 Chapter 7: Costing, pricing and getting paid Chapter 8: Marketing Chapter 9: Launching, onboarding and evaluation PART 3 Going beyond training – what's next for you? RESOURCES

About the Author :
Patricia van den Akker is the director of The Design Trust, an online business school for creatives, and has been a creative business adviser, trainer and coach for over 25 years. She was elected Number One Business Adviser for Branding & Design by Enterprise Nation in 2018, and Number One Business Adviser in Sales in 2019. Patricia teaches at institutions such as the Royal College of Art, and has worked with creative organisations including Etsy, Folksy and Top Drawer.

Review :
Patricia has been at the forefront of advising small businesses on best practice for many years, and this handbook is full of her wisdom for both new and much experienced creative teachers. If there's anyone who knows how to make a living out of your creativity, it is Patricia! As more people opt to turn creative passion into commercial profit, this book can be your guide. It's written by a professional who's been there and done it, and offers top tips plus the all-important inspiring case studies. In short, it's essential reading! This is the definitive guide to how creative practitioners can package their knowledge and experience to create memorable, valuable and enriching courses that people will want to pay a premium for. This book showcases Patricia's drive and energy, in a really practical and inspirational way to help you unleash your teaching potential, identify what you can teach, reach your market, and run creative and powerful workshops. If you've been thinking for a while “I should teach this”, then this book is the answer. Having worked with Patricia for several years I am delighted that she is sharing her experience and knowledge to empower others. I am a huge believer in “it is not always what we know but how we deliver it” is what impacts our learners, and this book is a fantastic tool to add to anyone's kit. In this book Patricia has crafted practical exercises and pragmatic top tips, alongside insights from brilliant professionals and, importantly, guidance on reflection to ensure that you develop skills and put them into practice in a way that is right for you and your business.


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Product Details
  • ISBN-13: 9781789941807
  • Publisher: Bloomsbury Publishing PLC
  • Publisher Imprint: Herbert Press Ltd
  • Language: English
  • ISBN-10: 1789941806
  • Publisher Date: 20 Feb 2025
  • Binding: Digital (delivered electronically)
  • No of Pages: 256


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