Built on Rock
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Built on Rock: The busy entrepreneur’s legal guide to start-up success

Built on Rock: The busy entrepreneur’s legal guide to start-up success


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About the Book

***BUSINESS BOOK AWARDS 2022 SHORTLISTED TITLE*** Starting a business is one of the most exciting things you can do. It’s also one of the most daunting. There’s so much that can go right, and so much that can go wrong. That’s why you need to understand and minimise the legal and commercial risks involved. When your new business is built on rock, you can relax in the knowledge that you won’t lose access to life-changing opportunities or waste time and energy on fighting legal challenges. Instead, you’re free to get on with what you do best — coming up with fresh ideas, finding ways to make them a reality, and selling your products or services to an ever-expanding customer base. This book makes the complicated aspects of start-up law simple. In everyday language, it walks you through the key legal and commercial considerations. Setting up your corporate structure for maximum advantage Discovering your risks and how to minimise them Finding out the best sources of investment Learning how to value your company Negotiating with investors for long-term success MICHAEL BUCKWORTH is a qualified solicitor of the Supreme Court of England and Wales, and the founder of Buckworths (www.buckworths.com), the only law firm in the UK working exclusively with start-ups and high-growth businesses. He has a passion for entrepreneurialism, and has advised countless start-ups over the last ten years. He’s been ‘entrepreneur in residence’ at London South Bank University and University College, London, for several years, and is a regular speaker at industry events.

Table of Contents:
Built on Rock: Table of Contents Building your start-up on rock Meet Lucio PART ONE: Launching your business 1. Setting up your company: avoid the barriers and traps 2. Dodging the pitfalls: identify and manage risk 3. Protecting your brand and intellectual property: secure your intangible assets 4. Bringing in help: incentivise employees and contractors 5. Looking after your liabilities: your customer contract 6. Understanding data protection law: use it to your advantage PART TWO: Raising investment 7. Where to find funding: the investment landscape 8. How to value your company: make your equity go further 9. When to raise funds: get your timing right 10. Making your business attractive to investors: understand investor tax relief 11. Seal the deal: receiving funds and issuing shares Solid foundations Start-up checklist The author Acknowledgements

About the Author :
MICHAEL BUCKWORTH is a qualified solicitor of the Supreme Court of England and Wales, and the founder of Buckworths (www.buckworths.com), the only law firm in the UK working exclusively with start-ups and high-growth businesses. He has a passion for entrepreneurialism, and has advised countless start-ups over the last ten years. He’s been ‘entrepreneur in residence’ at London South Bank University and University College, London, for several years, and is a regular speaker at industry events. Michael is also happy to speak on the principles behind Built on Rock at academic institutions and universities who adopt it as a course text.

Review :
Michael's book is exactly what every cofounder should have in their locker when embarking on a new venture. Overall the book is a thoroughly comprehensive guide for what to do & what not do when trying to build a sustainable business. Each chapter covers different legal / operational elements that all start ups from ideation to funding ought to be aware of and address. Michael makes the information relatable by ending each chapter with a summary of an example case study of a founder who goes through the regular challenges at each particular stage of getting their business off the ground. The content is in an easily digestible format which is great given the density & complexity of the knowledge being shared.


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Product Details
  • ISBN-13: 9781788603072
  • Publisher: Practical Inspiration Publishing
  • Publisher Imprint: Practical Inspiration Publishing
  • Height: 216 mm
  • No of Pages: 234
  • Spine Width: 16 mm
  • Weight: 318 gr
  • ISBN-10: 1788603079
  • Publisher Date: 23 Nov 2021
  • Binding: Paperback
  • Language: English
  • No of Pages: 234
  • Sub Title: The busy entrepreneur’s legal guide to start-up success
  • Width: 140 mm


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