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Home > Business and Economics > Business and Management > Ownership and organization of enterprises > The Murdoch Method: Notes on Running a Media Empire
The Murdoch Method: Notes on Running a Media Empire

The Murdoch Method: Notes on Running a Media Empire


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About the Book

Rupert Murdoch is one of the most notorious and successful businessmen of our age. Now, for the first time, an insider within the Murdoch empire reveals the formidable method behind the man. Irwin Stelzer, Murdoch's chief financial advisor and closest personal aide for 35 years reveals what makes Rupert tick and how he grew from humble beginnings as the owner of an Adelaide newspaper, to becoming the head of a globe-circling enterprise worth over US$35 billion.

But this isn't just a straight-forward business memoir. Rather, Stelzer explores what makes Murdoch so unique: whether that be down to his love of taking risks, his mistrust of the establishment, or his unconventional management style. Revealing what really happened during Murdoch's most infamous moments, Stelzer examines how Murdoch navigated both his success and his failures: including his tussles with regulators, his doomed foray into social media, his victories over trade unions, and how he handled the fallout of the News of the World phone-hacking scandal.

Venerated, despised, admired and mistrusted, Murdoch has left an indelible imprint on the world of business, media and politics. Read this engrossing account to find out how he did it.

About the Author :
Irwin Stelzer is a consultant on market strategy for US and UK industries. He worked closely with Rupert Murdoch for 35 years, serving as one of his closest personal and financial aides. He has a regular column in the Sunday Times and is an occasional contributor to the Guardian, the Daily Telegraph and the New Statesman. He resides in London and the United States.

Review :
Want to be a newspaper proprietor? A movie mogul? An icon? Irwin Stelzer's inside knowledge shows us how it's done. The author's close relationship with Rupert Murdoch gave him his biggest advantage as a biographer - special insights into the man and his motives - but also his biggest problem: the temptation to be too lenient when criticism was objectively justified. Irwin Stelzer has traversed this minefield with a sense of humour, great writing skill, and a sincere effort to achieve scholarly detachment. Instructive and entertaining... It takes the independence and acuity of a friend - and at the same time an arm's-length adviser of someone of Irwin Stelzer's standing - to convey brilliantly an analysis of the risks that Murdoch has taken on the road to success. A fascinating account of the organisational approach Rupert utilised in building a great entrepreneurial media empire. Stelzer provides great insights into Murdoch and great lessons for risk taking and people-managing. Rich in anecdote... Stelzer writes about Murdoch in this book from a unique perspective A finely balanced assessment of the media mogul's sprawling empire - written by his right-hand man. Excellent


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Product Details
  • ISBN-13: 9781786494009
  • Publisher: Atlantic Books
  • Publisher Imprint: Atlantic Books
  • Height: 233 mm
  • No of Pages: 320
  • Sub Title: Notes on Running a Media Empire
  • Width: 157 mm
  • ISBN-10: 1786494000
  • Publisher Date: 03 May 2018
  • Binding: Paperback
  • Language: English
  • Spine Width: 25 mm
  • Weight: 495 gr


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